Tada Entertainment Co., Ltd. (Thai: บริษัท ทาดา เอ็นเทอร์เทนเมนท์ จำกัด) is a Thai media company, doing business in idol artist management. Headed by Songyos Sugmakanan, it was originally founded in 2009 as Nadao Bangkok and relaunched for its current venture in 2022. The company has two subsidiary music labels: ILY Lab and Sonray Music, which cover female and male idol groups, respectively.
Native name | บริษัททาดา เอ็นเทอร์เทนเมนท์ จำกัด |
|---|---|
| Formerly | Nadao Bangkok |
| Company type | Private |
| Industry | |
| Headquarters | 92/14 Soi Sukhumvit Road 31, Khlong Tan Nuea, Watthana District, , |
Key people |
|
| Owners | Songyos Sugmakanan and others |
History
editThe company was originally founded as Nadao Bangkok on 9 September 2009, and operated as an actor management agency serving the film studio GTH (later GDH 559), of which it was a partial subsidiary. Songyos, a film director affiliated with GTH, was its largest shareholder and CEO. The company later expanded into television and music production, but ended its business activities on 1 June 2022. GDH CEO Jina Osothsilp cited Songyos' requestioning of his passion as reason for the change, as GDH offloaded its stake in the company.[1]
The company registration for Nadao Bangkok had its name changed to Tada Entertainment Co., Ltd. on 29 September 2022.[2] On 1 February 2023, Songyos announced the company's relaunch in the idol artist management business, together with subsidiary labels ILY Lab and Sonray Entertainment, which would cover female and male artists, respectively. The company also introduced MXFruit, a five-member female group, and 789 Survival, a reality music competition "survival" show, which would determine the line-up of its first male group.[3][4]
789 Survival was broadcast on One 31 from 26 May to 11 August 2023. It featured twenty-four contestants,[5] with the twelve finalists forming the group BUS (Because of You I Shine).[6] Ten of the other contestants were later formed into the group Dice.[7]
Artists
editMXFruit
editMXFruit is a female group with five members: Michaela Olivia Baker, Prava Rattana (Oppapech), Skawduan Simons, Yatichapat Hanbenjapong (Kanomjean) and Rochelle Labreze. They debuted on 8 March 2023 with the single "Strawberry Ice Cream".[8]
BUS
editIt has been suggested that Draft:Bus (group) be merged into this section. (Discuss) Proposed since December 2024. |
BUS Because of You I Shine is a male group with twelve members, formed from the finalists of 789 Survival. They are: Pasawee Sriarunotai (Alan), Kris Kanchanatip (Marc), Pongpol Panyamit (Khunpol), Chuthiwat Jankane (Heart), Kim Jin Wook (Jinwook), Chayanon Phakthin (Thai), Nattakit Chaemdara (Nex), Tatchai Limpanyakul (Phutatchai), Dechapat Pondechapiphat (Copper), Ashirakorn Suvitayasatian (AA), T Boonsermsuwong (Jung), and Wasupon Pornpananurak (Peemwasu). They debuted with the eponymous single "Because of You, I Shine" on 6 December 2023.[6]
Dice
editDice is a male group with ten members, formed from the remaining contestants of 789 Survival. They are: Thanakrit Yingwattanakul (Min), Alexander Buckland (Alex), Kansopon Wirunnithipon (Jay), Wachirakon Raksasuwan (Apo), Akira Kim (Jisang), Aphinat Piamkunvanich (Obo), Chayapol Khieoiem (Cheese), Maddoc Rees Davies (Maddoc), Sippavitch Pongwachirint (Otto), and Tannanat Sittipankul (Frame).[7] They debuted on 19 March 2024 with the single "Mona Lisa".[9]
References
edit- ^ ""จินา" ยอมรับ "ย้ง" หมดแพชชั่นทำค่าย "นาดาว" ตั้งแต่เมื่อ 2 ปีก่อน แต่เชื่อเขาจะกลับมาในอีกไม่ช้า" ["Jina" admits "Yong" lost his passion for running "Nadao" 2 years ago, but believes he will return soon.]. Manager Online (in Thai). 18 May 2022. Retrieved 3 December 2024.
- ^ "Juristic Name : TADA ENTERTAINMENT CO., LTD". DBD DataWarehouse+. Department of Business Development. Retrieved 6 June 2023.
- ^ ""ย้ง ทรงยศ" - "ปิง เกรียงไกร" เปิดตัวบริษัทไอดอล เตรียมเดบิวต์เกิร์ลกรุ๊ป". Kom Chad Luek Online (in Thai). 1 February 2023. Retrieved 6 June 2023.
""ย้ง ทรงยศ" นำทีมเปิดตัว บริษัท "ทาดา เอ็นเทอร์เทนเมนท์" พร้อม ค่ายเพลง "ซันเรย์ มิวสิค" และโปรดักชัน "5x6 เฮาส์"". Manager Online (in Thai). 4 February 2023. Retrieved 6 June 2023. - ^ สุวิชา พุทซาคำ (1 February 2023). "ทาดา เอ็นเทอเทนเมนท์ บริษัทบันเทิงไทยที่ตั้งใจสร้างศิลปินไอดอลให้เป็นความสุข-แรงบันดาลใจของทุกคน" [Tada Entertainment, a Thai entertainment company that aims to create idol artists to be everyone's happiness and inspiration.]. The Cloud (in Thai). Retrieved 3 December 2024.
- ^ Nopparat (5 July 2023). "7 reasons why you should watch '789 survival'". Lifestyle Asia Bangkok. Retrieved 3 December 2024.
- ^ a b ธมน ผดุงไทย (9 November 2023). "BUS ชื่อวงอย่างเป็นทางการของ #789DEBUTGROUP พร้อมทะยานสู่เวทีเดบิวต์ 6 ธ.ค. นี้" [BUS, the official group name of #789DEBUTGROUP, is ready to take to the debut stage on December 6th.]. The Standard (in Thai). Retrieved 3 December 2024.
- ^ a b ใยรัก ชุติอังกูร (15 March 2024). "ทำความรู้จัก DICE ว่าที่บอยกรุ๊ปดาวรุ่งน้องใหม่ที่พร้อมเจิดจรัสบนสนาม T-Pop" [Meet DICE, the new rising boy group ready to shine on the T-Pop field]. The Standard (in Thai). Retrieved 3 December 2024.
- ^ Yadav, Monica (6 December 2023). "Not just K-pop: 9 breakout Thai pop and TV stars to know in 2023 and beyond". South China Morning Post. Retrieved 3 December 2024.
- ^ "ข่าวอัพเดท : เปิดตัว DICE วง Boyband น้องใหม่อีก" [News Update: DICE, another new boyband, debuts]. Tero Asia (in Thai). 20 March 2024. Retrieved 3 December 2024.