1967_Shinjin_(Toyota)_Publica_신진_퍼블리카.jpg (800 × 600 pixels, file size: 164 KB, MIME type: image/jpeg)
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Description1967 Shinjin (Toyota) Publica 신진 퍼블리카.jpg |
In 1961, General Park Chung-hee took over power via a military coup. He had an ambitious plan to build the nation's industry, and automotive industry was one of his longshot dreams. To that end, in 1962, he banned all imported automobiles, and forced foreign automakers to hire a Korean firm for the final assembly of their vehicles. The ban would stay until 1987 for non-Japanese vehicles, and 1998 for Japanese vehicles. Toyota came to South Korea at this time, partnering with Shinjin. The Publica was one of several Toyota products that Shinjin produced under license, commencing production in 1967. Shinjin's Toyota lineup also included the Crown luxury car, the Corona midsize car popular with taxi drivers, and the Land Cruiser utility. Due to the size and low cost, the Publica was the choice for those who wanted to do their own driving. The Publica, powered by a 697cc engine producing 28 horsepower, was very small and efficient; many said that the car could run on gasoline fumes alone. It was also quite cute; in an era when very few women were allowed to drive at all, a young woman in scarf, sunglasses, and white gloves driving a red Publica like this would have been the envy of an entire city. However, being air-cooled, it was prone to overheating. Thanks to the Publica, South Korean rule of thumb for long-distance driving has been to take a 10-minute break every two hours, and the rule has stuck even with today's superior vehicles. Toyota abandoned Shinjin in 1972 to concentrate on China, and by that point, a total of 2,005 Publicas had been produced by Shinjin. Shinjin would go on to partner with General Motors, and continue to be a key player in South Korean automotive industry under a different name, Daewoo. |
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Date | |||
Source | Flickr: 1967 Shinjin (Toyota) Publica 신진 퍼블리카 | ||
Author | skinnylawyer | ||
Permission (Reusing this file) |
This file is licensed under the Creative Commons Attribution-Share Alike 2.0 Generic license.
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Items portrayed in this file
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24 September 2008
image/jpeg
312e45d77a35003e8e22ebf78a4b3dbffdf5cdb6
168,315 byte
600 pixel
800 pixel
0.125 second
2.6
100
5.8 millimetre
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Date/Time | Thumbnail | Dimensions | User | Comment | |
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current | 09:25, 30 December 2011 | 800 × 600 (164 KB) | Flickr upload bot | Uploaded from http://flickr.com/photo/56619626@N05/5353662593 using Flickr upload bot |
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Camera manufacturer | PENTAX Corporation |
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Camera model | PENTAX Optio S50 |
Exposure time | 1/8 sec (0.125) |
F-number | f/2.6 |
ISO speed rating | 100 |
Date and time of data generation | 15:23, 24 September 2008 |
Lens focal length | 5.8 mm |
Orientation | Normal |
Horizontal resolution | 72 dpi |
Vertical resolution | 72 dpi |
Software used | Adobe Photoshop Elements 9.0 Macintosh |
File change date and time | 01:39, 14 January 2011 |
Y and C positioning | Co-sited |
Exif version | 2.2 |
Date and time of digitizing | 15:23, 24 September 2008 |
Meaning of each component |
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Image compression mode | 2.6753590901693 |
Exposure bias | 0 |
Maximum land aperture | 2.8 APEX (f/2.64) |
Metering mode | Pattern |
Flash | Flash did not fire, compulsory flash suppression |
Supported Flashpix version | 1 |
Color space | sRGB |
Custom image processing | Normal process |
Exposure mode | Auto exposure |
White balance | Auto white balance |
Digital zoom ratio | 0 |
Focal length in 35 mm film | 35 mm |
Scene capture type | Standard |
Contrast | Normal |
Saturation | Normal |
Sharpness | Normal |
Subject distance range | Distant view |
Supported Flashpix version | 1 |
Image width | 800 px |
Image height | 600 px |
Date metadata was last modified | 17:39, 13 January 2011 |
Unique ID of original document | xmp.did:4EFC3591072068119457DA327A33B53A |