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In the Ayer

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"In the Ayer" is the third single from rapper Flo Rida's debut album Mail on Sunday. It was produced by and features will.i.am. Tiffany Villarreal performs background vocals on the song.[1] It interpolates the 1984 song "Jam the Box" by Pretty Tony.[1]

"In the Ayer"
Single by Flo Rida featuring will.i.am
from the album Mail on Sunday
ReleasedMay 20, 2008 (2008-05-20) (radio)
Recorded2007
Genre
Length3:40
Label
Songwriter(s)
Producer(s)will.i.am
Flo Rida singles chronology
"Move Shake Drop"
(2008) 		"In the Ayer"
(2008) 		"Running Back"
(2008)
will.i.am singles chronology
"Heartbreaker"
(2008) 		"In the Ayer"
(2008) 		"One More Chance"
(2008)

The song has been certified platinum by the RIAA, making it Flo Rida's second song to do so.

The official remix features Rick Ross, Brisco and Billy Blue with original chorus by will.i.am and new Flo Rida verses.

From 2009 to 2012, this was the victory song for the Baltimore Orioles at home.

Background

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A year before the song was released, will.i.am was at Los Angeles's KIIS FM (102.7) doing a freestyle for Jojo Wright over the instrumental of "Easy" by Paula DeAnda. He described the freestyle as a "hot hook".[2] The beat production was done by Timbaland with the help of DJ Tweak from Lakeland, FL.[citation needed]

Music video

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The video premiered on FNMTV on Friday June 13, 2008.[3] A clip of video was showcased by Pete Wentz of Fall Out Boy in an MTV commercial announcing their new music video blocks. Video appearances made are Rick Ross and Brisco.

Chart performance

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In the U.S., "In the Ayer" debuted at No. 38 on the Billboard Hot 100. The song would eventually become Flo Rida's third top twenty and second top ten hit on the Billboard Hot 100, peaking at No. 9. It has also been a hit on pop, reaching No. 14 on the Pop 100, and No. 12 on Mainstream Top 40 radio. It peaked at No. 9 on the New Zealand RIANZ chart, making it Flo Rida's third consecutive top ten hit there. It debuted at No. 23 on the Australian ARIA charts, later peaking at number 19. On the Canadian Hot 100 it peaked at No. 13, giving Flo Rida his third top twenty there.

On September 7, 2008, the song entered the UK Singles Chart at No. 46 on downloads alone and peaked at No. 29.

Charts and certifications

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References

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  1. ^ a b Mail on Sunday (liner notes). Flo Rida. Poe Boy Entertainment / Atlantic Records. 2008. 442812-2.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  2. ^ "- YouTube". YouTube.
  3. ^ "VIVA LA VIDEO! 'FNMTV' REVOLUTIONIZES FRIDAY NIGHT... AND REINVENTS THE MUSIC VIDEO". MTV. Archived from the original on November 23, 2021. Retrieved November 23, 2021.
  4. ^ "Flo Rida feat. will.i.am – In The Ayer". ARIA Top 50 Singles. Retrieved April 12, 2011.
  5. ^ "Airplay TOP 10 NMC Week44 (27.10.2008 - 02.11.2008)". Bulgarian Association of Music Producers (in Bulgarian). Archived from the original on 24 January 2009. Retrieved 6 November 2021.
  6. ^ "Flo Rida Chart History (Canadian Hot 100)". Billboard. Retrieved April 12, 2011.
  7. ^ "Flo Rida Chart History (Canada CHR/Top 40)". Billboard. Retrieved August 27, 2020.
  8. ^ "Flo Rida – Chart Search" Billboard European Hot 100 Singles for Flo Rida. Retrieved April 12, 2011. [dead link]
  9. ^ "Flo Rida feat. will.i.am – In The Ayer" (in German). GfK Entertainment charts. Retrieved January 24, 2020.
  10. ^ "The Irish Charts – Search Results – In The Ayer". Irish Singles Chart. Retrieved January 24, 2020.
  11. ^ "Flo Rida feat. will.i.am – In The Ayer". Top 40 Singles. Retrieved April 12, 2011.
  12. ^ "Flo Rida feat. will.i.am – In The Ayer". Singles Top 100. Retrieved April 12, 2011.
  13. ^ "Official Singles Chart Top 100". Official Charts Company.
  14. ^ "Flo Rida Chart History (Hot 100)". Billboard. Retrieved April 12, 2011.
  15. ^ "Flo Rida Chart History (Hot Rap Songs)". Billboard. Retrieved April 12, 2011.
  16. ^ "Flo Rida Chart History (Pop Songs)". Billboard. Retrieved April 12, 2011.
  17. ^ "Flo Rida Chart History (Rhythmic)". Billboard. Retrieved April 12, 2011.
  18. ^ "ARIA End of Year Singles Chart 2008". Australian Recording Industry Association. Retrieved May 8, 2020.
  19. ^ "Canadian Hot 100 – Year-End 2008". Billboard. 2 January 2013. Retrieved May 8, 2020.
  20. ^ "Urban Top 20 Of 2008" (PDF). Music Week. January 10, 2009. p. 16. Retrieved August 6, 2023.
  21. ^ "Hot 100 Songs – Year-End 2008". Billboard. 2 January 2013. Retrieved May 8, 2020.
  22. ^ "Canadian single certifications – Flo Rida – In the Ayer". Music Canada.
  23. ^ "American single certifications – Flo Rida – In the Ayer". Recording Industry Association of America.
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