The Nuremberg International Toy Fair (German: Spielwarenmesse), held annually since 1950, is the largest international trade fair for toys and games.[2] Only trade visitors associated with the toy business, journalists and invited guests are admitted. Each year during the course of the event which is held for six days, about 2,800 exhibitors from about 60 countries present their products.[1] In 2017, 73,000 trade visitors and purchasers from 123 countries came for the fair.[1] The fair is organized by Spielwarenmesse eG,[3] a marketing and trade fair service provider, based in Nuremberg, Germany.
| Nuremberg International Toy Fair/Spielwarenmesse | |
|---|---|
 | |
| Status | Active |
| Genre | Toys, Games |
| Venue | Messezentrum |
| Location(s) | Nuremberg |
| Country | Germany |
| Inaugurated | 12 - 18 March 1950 |
| Attendance | 73,000 (2017)[1] |
| Organized by | Spielwarenmesse eG |
| Website | https://www.spielwarenmesse.de/?L=1 |
Range of products
editEvery year, about one million products are displayed on the fair, including approximately 70,000 new products. On the fair, they are presented in twelve different product groups. These are, as of the 2011 fair:
- Model Construction, Hobbies
- Model Railways and Accessories
- Technical Toys, Educational toys, Action Toys
- Dolls, Soft Toys,
- Games, Books, Learning and Experimenting, Multimedia
- Festive and Trend Articles, Carnival
- Wooden Toys, Craftworks, Gifts
- Arts& Crafts, Creative Design
- Sports, Leisure, Outdoor
- School Articles, Stationery
- Baby & Infant Articles
- Multi-product Group
ToyInnovation/ToyAward
editThe awarded products stand out due to their degree of innovation, product concept, creativity and playing idea. A jury of industry experts determines the winners in different categories:[4]
- Baby&Infant
- PreSchool
- SchoolKids
- Teenager&Adults
- StartUp
- Sustainability
Global Toy Conference
editThe Global Toy Conference takes place on the last day of the fair and deals with issues concerning the future of the toy trade and industry, e.g. sustainability, toy safety, online marketing and successful selling on the Internet.
References
edit- ^ a b c "Fair profile". spielwarenmesse.de. Spielwarenmesse eG, Nuremberg, Germany. Retrieved 2017-09-25.
- ^ Blog Article the fair's history on Planet Diecast
- ^ Report of the 2010 Spielwarenmesse International Toy Fair Nürnberg Archived 2011-07-19 at the Wayback Machine
- ^ "Home".
External links
edit
- Official site of Spielwarenmesse International Toy Fair
- Official site of Spielwarenmesse eG Archived 2010-01-23 at the Wayback Machine
- Nuremberg International Toy Fair 2006 A personal visit to the toy fair with photographs
- Nitro Modelismo - (Portuguese) Feira Internacional de brinquedos em Nurember[permanent dead link]
- ProExpo Service - A hotel accommodations near Nuremberg Toy Fair