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Oggi (magazine)

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Oggi (Italian: Today) is an Italian weekly news magazine published in Milan, Italy. Founded in 1939 it is one of the oldest magazines in the country.

Oggi
Editor-in-chiefUmberto Brindani
Former editors
  • Mario Pannunzio Arigo Benedetti
CategoriesNews magazine
FrequencyWeekly
PublisherRCS Periodici
First issue1 June 1939; 85 years ago (1939-06-01)
CompanyRCS media group
CountryItaly
Based inMilan
LanguageItalian
Websiteoggi.it

History and profile

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Oggi was established in Milan[1] in June 1939.[2][3] The magazine was modelled on the American magazine Life.[4] The early editors were Mario Pannunzio and Arigo Benedetti.[2] It was closed down in 1942 due to pressure from Fascists.

The magazine was restarted in July 1945.[5][6] From its restart in 1945 to 1956 the magazine was edited by Edilio Rusconi.[6][7] Pino Belleri and Vittorio Buttafava are among the former editors-in-chief of the weekly.[5][8]

Oggi is owned by the RCS media group[9] and is published weekly by RCS Periodici, a subsidiary of the group.[10] The magazine is edited by Umberto Brindani.[11]

At the beginning of the 1950s Oggi had a monarchist political stance[12] and targeted people from all social classes.[13] The weekly is one of the Italian magazines which published Lady Diana's photographs in her final moments in September 1997.[14]

Circulation

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Oggi was one of the most read magazines in Italy with a circulation of 760,000 copies in the late 1940s.[15] The magazine sold 450,000–500,000 copies in the period 1952–1953.[12] In the mid-1960s the circulation of the magazine was 699,000 copies.[16] By 1968 the magazine sold 848,000 copies.[16] Its circulation rose to 950,000 copies in 1970.[17]

The weekly had a circulation of 550,740 copies in 1984.[18] It rose to 728,533 copies between September 1993 and August 1994.[19]

In 2001 Oggi had a circulation of 748,000 copies.[20] From December 2002 to November 2003 the average circulation of the magazine was 708,940 copies.[21] Its circulation fell to 675,000 copies in 2004.[22] The 2007 circulation of the magazine was 623,679 copies.[23][24] In 2010 the magazine had a circulation of 511,539 copies.[10] Its circulation during the first half of 2013 was 66,045 copies.[25]

See also

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References

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  1. ^ "The most important Italian magazines". Life in Italy. Retrieved 10 August 2014.
  2. ^ a b Ignazio Weiss (May 1960). "The Illustrated Newsweeklies in Italy". International Communication Gazette. 6 (2): 169–179. doi:10.1177/001654926000600207. S2CID 144855215.
  3. ^ Antonio Ciaglia; Marco Mazzoni (2014). "Pop-politics in times of crisis: The Italian tabloid press during Mario Monti's government". European Journal of Communication. 29 (4): 449–464. doi:10.1177/0267323114529535. S2CID 144183208.
  4. ^ Stephen Gundle (Summer 2002). "Hollywood Glamour and Mass Consumption in Postwar Italy". Journal of Cold War Studies. 4 (3): 95–118. doi:10.1162/152039702320201085. ISSN 1520-3972. S2CID 57562417.
  5. ^ a b "Science News? Overview of Science Reporting in the EU" (PDF). EU. 2007. Retrieved 5 October 2013.
  6. ^ a b David Forgacs; Stephen Gundle (2007). Mass Culture and Italian Society from Fascism to the Cold War. Indiana University Press. p. 111. ISBN 978-0-253-21948-0.
  7. ^ "Edilio Rusconi". Brand Milano. Archived from the original on 19 February 2015. Retrieved 26 April 2015.
  8. ^ J. H. Schacht (March 1970). "Italian Weekly Magazines Bloom Wildly but Need Pruning". Journalism & Mass Communication Quarterly. 47 (1): 138–141. doi:10.1177/107769907004700119. S2CID 144061856.
  9. ^ Marco Mazzoni; Antonio Ciaglia (2013). "How Italian politics goes popular: Evidence from an empirical analysis of gossip magazines and TV shows". International Journal of Cultural Studies. 17 (4): 381–398. doi:10.1177/1367877913496199. S2CID 153639453.
  10. ^ a b "World Magazine Trends 2010/2011" (PDF). FIPP. Archived from the original (PDF) on 2 April 2015. Retrieved 2 April 2015.
  11. ^ RCS Media Group website
  12. ^ a b Mitchell V. Charnley (September 1953). "The Rise of the Weekly Magazine in Italy". Journalism Quarterly. 30 (4): 477. doi:10.1177/107769905303000405. S2CID 191530801.
  13. ^ Jonathan Dunnage (2022). "Sicilian Bandits and the Italian state: Narratives about Crime and (in)Security in the Post-War Italian Press, 1948 – 1950". Cultural and Social History. 19 (2): 188. doi:10.1080/14780038.2021.2002500. S2CID 244294027.
  14. ^ Andrew Whittaker (2010). Italy: Be Fluent in Italian Life and Culture. Thorogood Publishing. p. 225. ISBN 978-1-85418-628-7.
  15. ^ Luisa Cigognetti; Lorenza Servetti (1996). "'On her side': female images in Italian cinema and the popular press, 1945–1955". Historical Journal of Film, Radio and Television. 16 (4): 556. doi:10.1080/01439689600260541.
  16. ^ a b Laura Ciglioni (2017). "Italian Public Opinion in the Atomic Age: Mass-market Magazines Facing Nuclear Issues (1963–1967)". Cold War History. 17 (3): 205–221. doi:10.1080/14682745.2017.1291633. S2CID 157614168.
  17. ^ "The Press: Women, Not Girls". Time. 18 January 1971. Retrieved 17 February 2015.
  18. ^ Maria Teresa Crisci. "Relationships between numbers of readers per copy and the characteristics of magazines" (PDF). The Print and Digital Research Forum. Retrieved 14 April 2015.
  19. ^ "Top paid-circulation consumer magazines". Ad Age. 17 April 1995. Retrieved 15 March 2015.
  20. ^ "Top 50 General Interest magazines worldwide (by circulation)" (PDF). Magazine.com. Retrieved 17 January 2015.
  21. ^ "Rcs Mediagroup" (PDF). Borsa Italiana. 12 March 2004. Retrieved 26 April 2015.
  22. ^ "European Publishing Monitor. Italy" (PDF). Turku School of Economics and KEA. Archived from the original (PDF) on 11 April 2015. Retrieved 5 April 2015.
  23. ^ Anne Austin; et al. (2008). "Western Europe Market and Media Fact" (PDF). Zenith Optimedia. Archived from the original (PDF) on 5 February 2015. Retrieved 10 April 2015.
  24. ^ "Dati ADS (tirature e vendite)". Fotografi (in Italian). Archived from the original on 24 April 2015. Retrieved 26 April 2015.
  25. ^ "List of represented titles. Magazines" (PDF). Publicitas International AG. Archived from the original (PDF) on 30 October 2014. Retrieved 29 October 2014.
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