Prima Max is the fifth TV channel of Prima televize, which started broadcasting on Friday 20 November 2015, at 20:11. The channel obtained a license for a period of 12 years. The first broadcast film was the American film The Wolf of Wall Street.[1][2][3]

Prima Max
CountryCzech Republic
Broadcast areaCzech Republic
HeadquartersStrašnice, Prague
Programming
Language(s)Czech
Picture format16:9/4:3 576i (SDTV)
720p/1080i (HDTV)
Ownership
OwnerFTV Prima
Sister channelsTV Prima
Prima Cool
Prima Krimi
Prima Love
Prima Show
Prima Star
Prima Zoom
CNN Prima News
Prima SK
History
Launched20 November 2015
Links
WebsiteOfficial website
Availability
Terrestrial
DVB-T/T2MUX 22 (FTA)
Streaming media
Prima+Watch live
(Czech only)

Program

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The station's program is primarily aimed at viewers aged 25–45 and at parents with children, focusing mainly on foreign productions. There are also reruns of some of Prima's own shows from the main channel.[4]

Rating

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The average share of the new channel reached over 2% in the 15+ audience group and over 3% in the 15-54 group in the first days of broadcasting.

The film The Wolf of Wall Street was seen by 135 thousand viewers.[3] The second evening, 121,000 viewers watched the premiere of Total Recall.

References

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  1. ^ Vojtěchovská, Martina. "Prima Max zahájí 20. listopadu, ukázal program". MediaGuru.cz (in Czech). Retrieved 27 January 2024.
  2. ^ Vojtěchovská, Martina. "Prima odhalila v kampani název kanálu Prima Max". MediaGuru.cz (in Czech). Retrieved 27 January 2024.
  3. ^ a b Vojtěchovská, Martina. "První pořad Prima Max odstartoval se 135 tis. diváky". MediaGuru.cz (in Czech). Retrieved 27 January 2024.
  4. ^ Vojtěchovská, Martina. "Prima spustí dva kanály: Max a Comedy Central". MediaGuru.cz (in Czech). Retrieved 27 January 2024.
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