Public image may refer to:
- Reputation
- Reputation management
- Public relations, maintaining a desirable public image for high-profile people and organizations
- The Public Image, a novel by Muriel Spark
- Public Image Ltd, a post-punk English musical group, with lead singer John Lydon of the Sex Pistols
- Public Image (album), the debut album by Public Image Ltd
- "Public Image" (song), by Public Image Ltd