PureTalk Holdings, Inc. is an American mobile virtual network operator headquartered in Covington, Georgia, United States. PureTalk provides wireless phone service over the AT&T network, while also leveraging eSIM technology.[1]
 | |
| Company type | Subsidiary |
|---|---|
| Industry | Telecommunications |
| Founded | 2010 |
| Headquarters | , |
| Services | Wireless service provider |
Number of employees | 500+ (2022) |
| Parent | Telrite Holdings, Inc. |
| Website | puretalk |
Marketing
editPureTalk is promoted primarily towards senior citizens, as well as U.S. military veterans (the latter citing the company having been founded by a veteran, even though it is owned by Telrite Holdings).[2]
PureTalk has marketed itself through paid endorsements by conservative radio hosts and internet personalities such as Sean Hannity, Mark Levin, Dennis Prager, Ben Shapiro, Clay Travis and Buck Sexton.[2][3] Levin has promoted Pure Talk as an alternative to AT&T due to it being a "woke" company, despite the fact that PureTalk uses the AT&T network.[2][4] Additionally, PureTalk joined PublicSquare, an e-commerce platform that aims to be a woke-free alternative to Amazon and other big e-commerce platforms. [5]
In its marketing, PureTalk claims to have forgiven $10,000,000 of veteran debt.[6]
References
edit- ^ Hardesty, Linda (October 29, 2020). "2 prepaid brands offer eSIM in a sign MVNOs are ready to tap the technology". Fierce Network. Retrieved May 31, 2024.
- ^ a b c Baragona, Justin (October 21, 2022). "Right-Wing Media Stars Promote Anti-'Woke' AT&T Rival That's Actually Just AT&T". The Daily Beast. Retrieved October 26, 2022.
- ^ Baragona, Justin (August 18, 2021). "Sean Hannity Keeps Using the Afghan Crisis to Sell Pillows and Cellphones". The Daily Beast. Retrieved October 26, 2022.
- ^ "Fox News host Mark Levin says AT&T doesn't want "people part of the white dominant culture" as customers". Media Matters for America. Retrieved October 26, 2022.
- ^ "PureTalk on PublicSquare".
- ^ "PureTalk Debt Forgiveness".
External links
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