SaleCycle is a UK based global Behavioural Marketing firm. It works with online companies to reconnect with customers they've lost online,[1][2][3] providing On-Site Remarketing and Email Remarketing solutions[4][5] or application forms with dynamic and personalized messages in real-time.[6][7] SaleCycle also offers segmentation and customization of online shopping experiences for consumers.[8] Key features of its services include real-time reporting and IT service management.[9]
 | |
| Salecycle Limited | |
| Company type | Private |
| Industry |
|
| Founded | Houghton le Spring, UK (5 February 2010) |
| Founder | Dominic Edmunds |
| Website | salecycle |
The firm's operations have enabled it to manage specific statistics regarding user behaviour through the online shopping process and it has released several market research studies,[10][11][12] Infographics,[13][14][15] eBooks, articles[16][17] and educational webinars about eCommerce strategies.[18][19][20]
The company was the first business-to-business (B2B) company to collect customer reviews through Reevoo[21] SaleCycle received £11.5m in funding] for further expansion from BGF in June 2018.[22]
Overview
editThe company was founded in 2010 and is headquartered in Houghton le Spring, UK.[23][24][25] It has offices in Paris, Singapore, Brighton and New York, and its founder is CEO Dominic Edmunds.
Content strategy is one of their services.[26]
References
edit- ^ Ryan, Damian (2014). Understanding Digital Marketing. Kogan Page Publishers. p. 259. ISBN 9780749471033.
- ^ England, Lucy (June 12, 2015). "The 13 best tech companies to work for in the UK, according to employees". Business Insider. Retrieved March 19, 2016.
- ^ "Schuh aims to increase website sales". Retail Technology. November 15, 2010. Retrieved March 25, 2016.
- ^ "Remarketing 101, Part 2: Targeted Emails". Practical Ecommerce. November 18, 2010. Retrieved March 25, 2016.
- ^ "Cart Abandonment Notifications Work for Retailers". EMarketer. November 9, 2015. Retrieved March 25, 2016.
- ^ Rahbarkouhi, Aranda. "SaleCycle look to expand their workforce after attracting new brands". The Journal. Retrieved March 20, 2016.
- ^ Ice, Ben (February 8, 2016). "SaleCycle launch SMS remarketing service". Marketing Magazine. Retrieved March 25, 2016.
- ^ "SaleCycle Partners To Drive eCommerce Innovation". PYMNTS.com. PYMNTS. September 10, 2015. Retrieved March 19, 2016.
- ^ "SaleCycle - Remarketing Specialists". LaunchPoint. Retrieved March 19, 2016.
- ^ "¿Por Qué Los Clientes Abandonan El Proceso de Reserva Hotelera Online?". turistamagazine.com. April 22, 2015. Retrieved March 25, 2016.
- ^ "New Research from SaleCycle Reveals that Cart Abandonment Rates Were Down in Q4 2015". wdrb.com. March 1, 2016. Archived from the original on April 19, 2016. Retrieved March 25, 2016.
- ^ Tidswell, Charles (February 18, 2014). "Cart Abandonment: A $3 Trillion Opportunity". powerretail.com.au. Retrieved March 25, 2016.
- ^ Xu, Kevin (June 25, 2015). "SaleCycle Infographic: E-Commerce Across the Globe". paymentweek.com.
- ^ "Why people abandon a travel booking online [INFOGRAPHIC]". hospitalitynet.org. January 13, 2015.
- ^ "Travel data points to the perfect booking recovery email strategy [infographic]". travolution.com. January 25, 2013. Retrieved March 25, 2016.
- ^ Ash, Katie (March 5, 2016). "4 Data-Backed Techniques for Sending Better Prospecting Emails". Hubspot.com. Retrieved March 25, 2016.
- ^ Docherty, Phil (June 24, 2015). "SaleCycle's top three content marketing must-haves". thedrum.com. Retrieved March 25, 2016.
- ^ Cowen, Martin (March 4, 2016). "Abandon hype, all ye who transact here [INFOGRAPHIC]". Phocuswire.
- ^ Dupré, Elyse (September 2013). "Abandon Those Shopping Cart Woes". Direct Marketing News. 35 (9): 10. Archived from the original on 2015-05-07. Retrieved March 20, 2016.
- ^ Feeley, Michael (October 27, 2015). "Remarketing is delivering higher order values than direct sales reveals SaleCycle quarterly research". Thedrum.com.
- ^ Rigby, Chloe (March 30, 2015). "SaleCycle becomes first B2B company to collect reviews through Reevoo". Internet Retailing. Retrieved March 18, 2016.
- ^ "Salecycle £11.5m funding".
- ^ Companies House (February 5, 2010). "SALECYCLE LIMITED - Overview". Companies House (UK Government). Retrieved March 19, 2016.
- ^ "SaleCycle company profile and information". DataFox. Retrieved March 25, 2016.
- ^ "Salecycle Limited". BizDb. March 14, 2016. Retrieved March 25, 2016.
- ^ "Timely and Relevant Is The Only Message That Matters". October 30, 2017.
Both the Pepsi ad and SaleCycle's content strategy were timely