A showreel (also known as a demo reel, sizzle reel, or work reel) is a short video showcasing a person's previous work used by people involved in filmmaking and other media, including actors, animators, lighting designers, editors, video games and models. Usually 2 to 3 minutes in length and consisting of footage from different projects, a showreel typically supplements a résumé and is used to promote the person to talent agents, producers, and casting directors.[1][2][3] A voice actor may create an audio-only showreel, a voice reel, for the same purpose.

An example of a cinematography showreel

Outside of the entertainment industry, companies use showreels for brand management and other forms of marketing communications and public relations, which in this case is called a corporate showreel.[4] They are also used for public relations, advertising, or propaganda of various kinds.[5][6]

See also

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References

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  1. ^ Piper, Stuart (30 September 2014). "8 ways to make a better showreel". The Stage.
  2. ^ Birn, Jeremy (2006). Digital Lighting and Rendering. Pearson Education. p. 124. ISBN 9780132798211.
  3. ^ Box, Tom; Badruddin, Bader (April 10, 2018). "13 tips for creating the best animation showreel". Digital Arts.
  4. ^ Ingalls, Julia (April 27, 2017). "How 3 Architecture Firms Are Using Showreels to Present and Promote Their Work". Archinect.
  5. ^ McFerran, Damoby Damien (March 13, 2018). "The Games Industry Reacts To The White House's Violent Games Showreel". Nintendo Life.
  6. ^ Wilson, Jason (14 July 2018). "Who are the Proud Boys, 'western chauvinists' involved in political violence?". the Guardian.