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Sneakers (song)

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"Sneakers" is a song recorded by South Korean girl group Itzy. It was released on July 15, 2022, by JYP Entertainment and Republic Records, as the lead single for their fifth extended play Checkmate. Both Korean and English versions of the song were included in the extended play. The electro-pop track was written and produced by Didrik Thott, Jessica Pierpoint, Sebastian Thott, Friday, and Ogi (Galactika). An accompanying music video was released alongside the single on YouTube featuring a royal concept.

"Sneakers"
Promotional poster
Single by Itzy
from the EP Checkmate
LanguageKorean
ReleasedJuly 15, 2022 (2022-07-15)
StudioJYPE Studios, Seoul
GenreElectropop[1]
Length2:59
Label
Composer(s)
Lyricist(s)
  • Friday (Galactika)
  • OGI (Galactika)
  • Didrik Thott
  • Jessica Pierpoint
Itzy singles chronology
"Voltage"
(2022) 		"Sneakers"
(2022) 		"Blah Blah Blah"
(2022)
Music video
"Sneakers" on YouTube

Commercially, "Sneakers" peaked at number five on the Circle Digital Chart, becoming Itzy's highest-charting single since "Dalla Dalla" (2019) and their sixth top-ten entry on the chart. The song also peaked at number one on Billboard's South Korea Songs chart. Following its release, Itzy promoted the song with live performances on several South Korean music television programs and amassed three music show trophies.

Background and release

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On June 2, 2022, JYP Entertainment announced that Itzy would be releasing their fifth Korean extended play titled Checkmate on July 15, after nearly nine months since their last release Crazy in Love with "Sneakers" announced as the lead single.[2] On June 13, the group teaser photo was released.[3] On July 11, a highlight medley teaser video was released.[4] On July 12, the music video teaser was released.[5] The song, along with the music video, was released on July 15.[6]

On August 9, 2023, JYP Entertainment announced that ITZY's 'Ringo' album would be released on October 18 of the same year, in which a Japanese version of Sneakers would be included amongst the songs.[7]

Composition

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The song was written by Friday (Galactika), OGI (Galactika), Didrik Thott and Jessica Pierpoint and composed by Didrik Thott, Jessica Pierpoint and Sebastian Thott and arranged by Sebastian Thott. The English version was written by Friday (Galactika), OGI (Galactika), Didrik Thott and Jessica Pierpoint and Sophia Pae.[1] "Sneakers" is written in both English and Korean and is composed in the key of G major, with a tempo of 120 beats per minute.[8] Lyrically, it tells the listeners to run farther together to the moment you feel most free, wearing the sneakers that make you feel good.[9] Rolling Stone India wrote that "Itzy's "Sneakers" undoubtedly serves as an additional chapter in the group’s growing discography, which shares stories of living life without being force-fitted into a mold".[1]

Music video

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Background

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A still of Itzy in a castle, from the music video for "Sneakers".

On July 12, 2022 a 20-second teaser clip was released. Again on July 13, a 15-second teaser clip was also released. Both clips reached more than 7 million views before the release.[5][10] The accompanying music video was released on JYP Entertainment's YouTube channel on July 15, coinciding the album's release.[6]

Synopsis and reception

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The music video is produced by SL8 Visual Lab and it was directed by 725.[11] The music video opens with Yeji wearing an extravagant gown walking in a hallway with framed pictures of purple sneakers. The next scene shows the quintet decked out in jewels, dancing and singing in a luxurious palace with a grand surrounding of thrones, statues, chandeliers and most notably a structure of a sneaker made using marble. The scene shifts to a military control center where they are assuming command. Later in the clip, the girl group showcase their fierce choreography on an outer space sneaker store. And in signature Itzy fashion, the music video ends with the group strutting their iconic "crown" pose. Writer Gladys Yeo from NME described the music video as "playful".[12]

Promotion

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Prior to the album's release, on July 15, 2022, Itzy held a live event in collaboration with Mnet called "Itzy Comeback Special Checkmate" to introduce the album and communicate with their fans.[13] Following the release of the album, the group performed "Sneakers" on July 15 at KBS2's Music Bank.[14] Followed by a performance on the popular American music program "MTV Fresh Out Live", on the morning of the July 16. They also promoted the single on MBC's Show! Music Core and SBS's Inkigayo on July 16. The quintet also performed the song on The Late Show with Stephen Colbert on July 22 for the talk show's "#LateShowMeMusic" series to promote the song.[15]

Accolades

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"Sneakers" won three first place trophies on music programs in South Korea, winning on Music Bank on July 22,[16] M Countdown on August 11,[17] and Inkigayo on August 14, 2022.[18] It received nominations for Song of the Year (Overseas) at the Asian Pop Music Awards (Hong Kong) and Artist of the Year – Global Digital Music (July) at the 12th Circle Chart Music Awards.[19][20]

Credits and personnel

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Credits adapted from Melon.[21]

Studio

Personnel

  • Itzy – lead vocals
  • J.Y. Park "The Asiansoul" – executive producer
  • Friday (Galactika) – lyrics, vocal direction
  • OGI (Galactika) – lyrics
  • Didrik Thott – lyrics, composition
  • Jessica Pierpoint – lyrics, composition
  • Sebastian Thott– composition, arrangement, computer programming, keyboard
  • Aiden – background vocals
  • Sophia Pae – background vocals, English lyrics
  • Choi – digital editing
  • Yue – digital editing
  • Park Eun-jung – recording
  • Eom Se-hee – recording
  • Lee Sang-yeop – recording
  • Koo Hye-jin – recording
  • Tony Maserati – mixing
  • David K. Younghyun – mixing
  • Valley Glen – mixing
  • Kwon Nam-woo – mastering

Charts

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Release history

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Release history for "Sneakers"
Region Date Format Label Ref.
Various July 15, 2022
[21]

References

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  1. ^ a b c "Itzy Embrace Their Queenship in the Latest Music Video for 'Sneakers'". Rolling Stone India. July 15, 2022. Archived from the original on July 15, 2022. Retrieved July 15, 2022.
  2. ^ Hana, Ahn (June 2, 2022). "있지 컴백, 7월 15일 새 앨범 'CHECKMATE' 발매" [ITZY comeback, release new album 'CHECKMATE' on July 15th]. MBN (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  3. ^ Jimin, Kyung (June 13, 2022). "ITZY, 새 앨범 'CHECKMATE' 콘셉트 포토 첫 공개.."퀸들의 귀환"". Osen (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  4. ^ Soomin, Song (July 11, 2022). "있지 'CHECKMATE' 스포일러 영상…"팬심 사로잡을 힙한 에너지"" [ITZY 'CHECKMATE' spoiler video... “Hip energy that will capture the hearts of fans”]. Dispatch (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  5. ^ a b Seo-hyun, Park (July 12, 2022). "'컴백 D-3' 있지 'SNEAKERS' MV 티저..웅장 세트+스타일링 '압도'" ['Comeback D-3' ITZY 'SNEAKERS' MV teaser... Magnificent set + styling 'Overwhelming']. Herald Pop (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  6. ^ a b Ji-hye, Kim (July 15, 2022). "[팝's신곡]"원래 두려운 게 없어 난"..ITZY, '스니커즈' 신고 당당한 발걸음" [[Pop's new song] "I'm not afraid of anything", ITZY's SNEAKER Released]. Herald Pop (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  7. ^ You-mee, Hwang (August 9, 2023). "[Today's K-pop] Itzy to roll out 1st LP in Japan". The Korea Herald. Retrieved November 5, 2023.
  8. ^ Tunebat (July 15, 2022). "Key and BPM For SNEAKERS". Tunebat. Retrieved July 15, 2022.
  9. ^ Raj, Tanu I (July 15, 2022). "ITZY Talk 'Checkmate,' Accepting Themselves and Knowing Where They Belong". Billboard. Retrieved July 16, 2022.
  10. ^ "≪브레이크뉴스≫ ITZY(있지) 티저 공개, 새 앨범 타이틀곡 'SNEAKERS'..반짝이는 아우라" [ITZY teaser released, new album title song 'SNEAKERS'... A sparkling aura]. 브레이크뉴스/Break News. July 12, 2022. Retrieved July 16, 2022.
  11. ^ Checkmate (photobook). Itzy. South Korea: JYP Entertainment, Dreamus Company. 2022. Credits.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  12. ^ Yeo, Gladys (July 15, 2022). "Watch ITZY's playful music video for 'Sneakers' from new mini-album 'Checkmate'". NME. Archived from the original on July 15, 2022. Retrieved July 15, 2022.
  13. ^ Seo-yeon, Park (July 11, 2022). "ITZY, 15일 컴백 스페셜 '체크메이트' 출연..신곡 '도미노' 무대 공개" [ITZY to appear on comeback special 'Checkmate' on the 15th.. New song 'Domino' stage released]. Herald Pop (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  14. ^ Jimin, Kyung (July 15, 2022). "'뮤직뱅크' 엔하이픈, 1위 3관왕..ITZY·SF9 컴백+초봄 유닛 데뷔 [종합]" ['Music Bank' ENHYPEN, 1st place 3 crowns..ITZY·SF9 comeback + early spring unit debut [Comprehensive]]. Osen (in Korean). Archived from the original on December 4, 2021. Retrieved July 15, 2022 – via Naver.
  15. ^ "ITZY, 새 앨범 'CHECKMATE' 발매 기념 라이브.."에너지 전해드릴 것"". news. Korea daily (in Korean). Retrieved July 17, 2022.
  16. ^ Kim, Hye-mi (July 21, 2022). 있지(ITZY) ‘스니커즈’, SF9 제치고 ‘뮤직뱅크’ 1위...압도적 점수 차이 [ITZY’s ‘Sneakers’ beats SF9 to take first place on ‘Music Bank’...Overwhelming score difference]. News Inside (in Korean). Retrieved July 21, 2022.
  17. ^ Lee, Deok-haeng (August 11, 2022). "'엠카' ITZY, 'SNEAKERS'로 뉴진스 누르고 1위 [★밤TView]" ['MCD' ITZY, beat New Jeans with 'SNEAKERS' to take 1st place [★Night TView]]. Star News (in Korean). Retrieved August 11, 2022 – via Naver.
  18. ^ Jimin, Kyung (August 15, 2022). "ITZY, 'SNEAKERS' 활동 종료 후에도 롱런 인기..음방 1위 추가" [ITZY, long-run popularity even after 'SNEAKERS' activities ended.. Addition of No.1]. Osen (in Korean). Retrieved August 15, 2022 – via Naver.
  19. ^ "【APMA 2022】亚洲流行音乐大奖2022年度入围名单" [[APMA 2022] Asian Pop Music Awards 2022 Shortlist]. Weibo (in Chinese). December 13, 2022. Retrieved December 16, 2022.
  20. ^ "The Artist of this Year - Global Digital Music Nominees". Circle Chart Music Awards. December 17, 2022. Archived from the original on December 17, 2022. Retrieved December 17, 2022.
  21. ^ a b "Checkmate – Itzy". Dreamus. JYP Entertainment. Archived from the original on September 30, 2021. Retrieved July 15, 2022 – via Melon.
  22. ^ "Itzy Chart History (Global 200)". Billboard. Retrieved July 26, 2022.
  23. ^ "Itzy Chart History (Hong Kong Songs)". Billboard. Retrieved July 26, 2022.
  24. ^ "Itzy Chart History (Indonesia Songs)". Billboard. Retrieved July 26, 2022.
  25. ^ "Itzy Chart History (Japan Hot 100)". Billboard. Retrieved August 16, 2022.
  26. ^ "Itzy Chart History (Malaysia Songs)". Billboard. Retrieved July 26, 2022.
  27. ^ "Dutch Global 40 - Week 30". Dutch Top 40. Retrieved July 26, 2022.
  28. ^ "NZ Hot Singles Chart". Recorded Music NZ. July 25, 2022. Retrieved July 23, 2022.
  29. ^ "Itzy Chart History (Singapore Songs)". Billboard. Retrieved July 26, 2022.
  30. ^ "RIAS Top Charts Week 29 (15 - 21 Jul 2022)". RIAS. July 26, 2022. Archived from the original on July 26, 2022. Retrieved July 26, 2022.
  31. ^ "Digital Chart – Week 32 of 2022". Circle Chart (in Korean). Retrieved August 11, 2022.
  32. ^ "Itzy Chart History (Taiwan Songs)". Billboard. Retrieved July 26, 2022.
  33. ^ "Itzy Chart History (Vietnam Hot 100)". Billboard. Retrieved July 28, 2022.
  34. ^ "Digital Chart – August 2022". Circle Chart (in Korean). Retrieved October 16, 2022.
  35. ^ "Digital Chart 2022". Circle Chart. Archived from the original on January 13, 2023. Retrieved January 13, 2023.
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