Mindful Monsters is a British early years children's brand, owned by Scope (IP) Limited part of the disability equality charity Scope.
The brand is based around four characters; Thinky, Sparky, Giggles and Snug all have their own style and themes that they bring to the team. Through daily life, and their activities, and games, the monsters share their skills and teach each other important lessons about mindfulness, friendship and, of course, fun.
In May 2017 the brand launched with a successful award winning subscription product for young children and their families. Families receive monthly deliveries of fun activities designed to explore all the brilliant benefits of mindfulness. There are 84 cards to collect over a period 12 months, with further digital cards to collect thereafter. The cards come in four categories; concentration, creativity, positivity and relaxation. Each category is represented by one of the four characters.
A unique character brand that delivers content and brand engagement in a fun and engaging way.
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Characters
editThinky, Sparky, Giggles and Snug
Awards
edit4 industry awards. 3 Gold & 1 Silver
References
editExternal links
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