WZQK is a radio station licensed to Flowood, Mississippi.

WZQK
Broadcast areaJackson, Mississippi
Frequency1240 kHz
Branding94.3 The Bridge
Programming
FormatClassic hits
(since July 13, 2021)
Ownership
Owner
  • Rainey Radio
  • (Radio Jackson, LLC)
WFQY
WJMF-LD
History
First air date
1996 (as WPBQ)
Former call signs
WZQA (1991–1992)
WPBQ (1992–2020)
Technical information[1]
Licensing authority
FCC
Facility ID52026
ClassC
Power880 watts
Transmitter coordinates
32°18′3.5″N 90°8′12.3″W / 32.300972°N 90.136750°W / 32.300972; -90.136750
Translator(s)94.3 W232DD (Jackson)
Links
Public license information
Website877thebridge.com

From November 9, 1992 until September 30, 2020, the station's call sign was WPBQ.[2] Its previous format was urban variety, a blend of contemporary hip-hop, urban gospel, and even some regional Mexican.

On October 9, 2020 WZQK debuted with classic country.

On July 12, 2021 WZQK began simulcasting WJMF-LP, in preparation for WJMF-LP's inevitable demise.

Since July 14, 2021 WZQK's format has been classic hits.

History

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The station went on the air in 1996 as WPBQ. It was sold by its original owners, PBD Corporation, to TalkQ Corporation in 2003 for $42,500.[3] TalkQ owned the station until selling to the present licensees in 2016.[4]

References

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  1. ^ "Facility Technical Data for WZQK". Licensing and Management System. Federal Communications Commission.
  2. ^ "Call Sign History".
  3. ^ "Transactions". Radio Business Report. October 9, 2003. Retrieved June 26, 2020.
  4. ^ Jacobson, Adam (October 3, 2016). "TRANSACTIONS TODAY: Entercom Sells WQXI; Sheila Vinikoor". RBR. Retrieved June 26, 2020.
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32°18′03″N 90°08′12″W / 32.30083°N 90.13667°W / 32.30083; -90.13667