Alejo Igoa
Alejo Igoa | |
|---|---|
Igoa in 2024 | |
| Born | 23 August 1996 |
| Education | National University of Rosario (dropped out) |
| Occupation | YouTuber |
| YouTube information | |
| Channel | |
| Years active | 2014–present |
| Genres |
|
| Subscribers | 121 million |
| Views | 36.4 billion |
| Last updated: 15 Aug 2026 | |
Alejo Igoa (born 23 August 1996) is an Argentine YouTuber. He is the most-subscribed Spanish-language creator on YouTube, with more than 121 million subscribers.
In March 2026, Igoa was recognized by Guinness World Records with two records: most subscribers for a Spanish-language channel on YouTube[1] and most subscribers for a Spanish-language entertainment channel on YouTube.[2]
That same year, he performed El Show de Alejo Igoa at the Movistar Arena in Buenos Aires, drawing more than 70,000 attendees across seven sold-out shows.[3]
He has the 11th-most-subscribed YouTube channel worldwide.[4]
Early life and education
[edit]Igoa was born on 23 August 1996 in Posadas, Misiones.[5][6] His father Sergio was a rector of an agricultural school and his mother Gabriela was a biology teacher.[7] He grew up in a middle-class household in Concepción de la Sierra with his older brother Joaquín and younger sisters Paloma and Malena.[7] At school, he was introverted and bullied.[7] Igoa stated that spending his time frequently alone helped him to learn how to edit videos, design and use programs.[7]
He studied architecture at the National University of Rosario for a year before dropping out.[8] According to Igoa, when he told his parents he wanted to drop out after having achieved good grades, "they almost died".[7] He sought employment to cover his living expenses but did not receive any job offers.[7]
Career
[edit]Igoa moved to Buenos Aires, using his savings to pay for two months' rent in a studio apartment.[9] He created his YouTube channel in 2014, uploading his first video Solo Se Vos Mismo (lit. 'Just Be Yourself') after having received a camera as a birthday present from his parents.[7] He was inspired by YouTubers from other countries, especially from the United States.[7]
In April 2015, he participated in the first edition of the Club Media Fest in Buenos Aires, at which point his channel had reached 200,000 subscribers.[10] That same year, the Israeli Ministry of Tourism provided him with a week long trip to Tel Aviv and Jerusalem to promote the country's tourism.[7] Leonardo Torresi of Clarín reported in December 2015 that Igoa's book Swag along with Juanito Say's Freak Book were the first books to be published by Argentine YouTubers.[8] The name Swag originated from a viral video of his titled Mi Hermanita Tiene Swag (lit. 'My Little Sister Has Swag').[8] Torresi noted that Igoa referred to his fans as "Igoístas" in his Twitter bio, and according to Igoa, about 70% of the attendees at his events are female.[8]
Igoa received a nomination in the "Digital Revelation" category at the 2016 Nickelodeon Argentina Kids' Choice Awards and made a brief appearance on the Nickelodeon show Kally's Mashup.[11][5] To expand his international audience, Igoa moved to Mexico City at the end of 2017, where he lived for five months.[6][7] He then briefly lived in Bogotá, Colombia, before returning to Argentina and performing in the play YouMusicaLive at the Teatro Opera in July 2018.[7][6]
At the 2019 Martín Fierro Awards, he won in the Best YouTuber of the Year category.[12] In 2022, he received the Diamond Play Button and won the Digital Leader award at the Eliot Awards.[5] At the 2023 Martín Fierro Awards, he again won in the Best YouTuber of the Year category.[13] In December 2023, he became the first Argentine YouTuber to surpass 30 million subscribers.[14] In 2025, he became the most-subscribed to Spanish-speaking YouTuber.[5]
In April 2026, Igoa performed El Show de Alejo Igoa at the Movistar Arena in Buenos Aires, where more than 70,000 people attended seven sold-out performances.[15][16] During one of the shows, he was presented with two Guinness World Records: most subscribers for a Spanish-language channel on YouTube and most subscribers for a Spanish-language entertainment channel on YouTube.[17][18]
As of May 2026, Igoa is the most-subscribed Spanish-language creator on YouTube and one of the most-subscribed YouTube channels worldwide.[19][20]
Personal life
[edit]He came out as gay in a video uploaded on his channel on 7 October 2016.[21] In 2018, he met his partner Asbel Nazar, a Venezuelan executive of a digital marketing and talent management company, whilst living in Mexico.[9][22] Nazar has since also created a YouTube channel.[22]
Igoa is vegetarian.[7]
Awards and nominations
[edit]| Year | Award | Category | Result | Ref. |
|---|---|---|---|---|
| 2016 | Kids' Choice Awards Argentina | Digital Revelation | Nominated | [11] |
| 2017 | Martín Fierro Awards | Best of the most viewed on YouTube | Nominated | [23] |
| 2018 | MTV MIAW Awards | God level Instagrammer: Argentina | Nominated | [24] |
| 2019 | Martín Fierro Awards | Best YouTuber of the Year | Won | [12] |
| 2022 | Eliot Awards | Digital Leader | Won | [25] |
| 2023 | Martín Fierro Awards | Best YouTuber of the Year | Won | [13] |
| 2026 | Guinness World Records | Most subscribers for a Spanish-language channel on YouTube | Won | [26] |
| Guinness World Records | Most subscribers for a Spanish-language entertainment channel on YouTube | Won | [27] | |
References
[edit]- ↑ "Most subscribers for a Spanish language channel on YouTube". Guinness World Records. Retrieved 22 May 2026.
- ↑ "Most subscribers for a Spanish language entertainment channel on YouTube". Guinness World Records. Retrieved 22 May 2026.
- ↑ "Alejo Igoa arrasó en vivo: más de 70 mil personas vibraron con sus shows y rompió récords". Ciudad Magazine (in Spanish). 6 April 2026. Retrieved 22 May 2026.
- ↑ "Top 100 YouTube Creators by Subscribers". Social Blade. Archived from the original on 4 April 2025. Retrieved 4 August 2025.
- 1 2 3 4 "Quién es Alejo Igoa: el youtuber argentino que conquistó el mundo con más de 71 millones de suscriptores" [Who is Alejo Igoa: the Argentine YouTuber who conquered the world with more than 71 million subscribers]. La Gaceta (in Spanish). 3 July 2025. Retrieved 29 July 2025.
{{cite web}}: CS1 maint: deprecated archival service (link) - 1 2 3 Caccia, Cynthia (12 September 2018). "Alejo Igoa, es el youtuber del momento que traspasó el mundo virtual" [Alejo Igoa is the YouTuber of the moment who transcended the virtual world]. Infobae (in Spanish). Archived from the original on 29 July 2025. Retrieved 29 July 2025.
- 1 2 3 4 5 6 7 8 9 10 11 12 Popowski, Daniel (5 June 2022). "El fenómeno Alejo Igoa: del bullying en la escuela a ser un youtuber récord con sus videos en el mundo" [The Alejo Igoa phenomenon: from bullying at school to becoming a record-breaking YouTuber with his videos around the world]. Clarín (in Spanish). Archived from the original on 29 July 2025. Retrieved 29 July 2025.
- 1 2 3 4 Torresi, Leonardo (20 December 2015). "El galancito versus el freak: dos youtubers argentinos que llegaron al libro" [The heartthrob versus the freak: two Argentine YouTubers who made it into a book]. Clarín (in Spanish). Archived from the original on 1 August 2025. Retrieved 1 August 2025.
- 1 2 Labonia, Paula (30 June 2022). "Alejo Igoa, el youtuber con más reproducciones de habla hispana: "La única manera de crecer es..."" [Alejo Igoa, the most-viewed Spanish-speaking YouTuber: "The only way to grow is..."]. Caras (in Spanish). Archived from the original on 1 August 2025. Retrieved 1 August 2025.
- ↑ "Youtubers revolucionan a los jóvenes argentinos en su primera cita en Latinoamérica" [YouTubers are revolutionizing young Argentines on their first date in Latin America]. Proceso Digital (in Spanish). 10 April 2015. Retrieved 1 August 2025.
{{cite web}}: CS1 maint: deprecated archival service (link) - 1 2 "Los nominados a los premios Kids' Choice Awards de Argentina" [The nominees for Argentina's Kids' Choice Awards]. Infobae (in Spanish). 13 September 2016. Archived from the original on 30 July 2025. Retrieved 30 July 2025.
- 1 2 "Alejo Igoa premiado como mejor youtuber en los Martín Fierro Digital" [Alejo Igoa wins the award for best YouTuber at the Martín Fierro Digital Awards]. Primera Edición (in Spanish). 23 December 2019. Archived from the original on 1 August 2025. Retrieved 1 August 2025.
- 1 2 "Se entregaron los Martin Fierro Digital: el oro compartido y todos los ganadores de la noche" [The Martin Fierro Digital Awards were presented: the shared gold and all the winners of the night]. Infobae (in Spanish). 1 April 2023. Archived from the original on 1 August 2025. Retrieved 1 August 2025.
- ↑ "Alejo Igoa Hace Historia: Primer Youtuber Argentino en Alcanzar 30 Millones de Suscriptores" [Alejo Igoa Makes History: First Argentine YouTuber to Reach 30 Million Subscribers]. A24 (in Spanish). 4 December 2023. Archived from the original on 29 July 2025. Retrieved 29 July 2025.
- ↑ "Alejo Igoa arrasó en el Movistar Arena: más de 70.000 personas y dos Récords Guinness en un show histórico". Ciudad Magazine (in Spanish). 6 April 2026. Retrieved 22 May 2026.
- ↑ "Alejo Igoa la rompió en el Movistar Arena con siete funciones agotadas y 70 mil espectadores". La Voz del Interior (in Spanish). 6 April 2026. Retrieved 22 May 2026.
- ↑ "Most subscribers for a Spanish language channel on YouTube". Guinness World Records. Retrieved 22 May 2026.
- ↑ "Most subscribers for a Spanish language entertainment channel on YouTube". Guinness World Records. Retrieved 22 May 2026.
- ↑ "Alejo Igoa's Journey to 100 Million Subscribers". YouTube Official Blog. 2 March 2026. Retrieved 22 May 2026.
- ↑ "Top 100 Most Subscribed YouTube Channels". vidIQ. Retrieved 22 May 2026.
- ↑ Garcia-Rabines, Diego; Fernandez-Fernandez, Emilia; Rozas-Urrunaga, Lucila (1 February 2024). "Respectable outness: Examining the coming-out narratives of Latin American Lesbian, Gay, and Bisexual YouTube celebrity vloggers". Sexualities. 27 (1–2): 224–244. doi:10.1177/13634607221085254. hdl:20.500.12724/17742. Archived from the original on 29 July 2025. Retrieved 29 July 2025 – via SAGE Journals.
- 1 2 "La historia detrás de Asbel Nazar, el influencer que está rompiendo en la web" [The story behind Asbel Nazar, the influencer who is breaking the web]. El Universal (in Spanish). 11 October 2022. Archived from the original on 1 August 2025. Retrieved 1 August 2025.
- ↑ "Premios Martín Fierro Digital: todos los nominados" [Martín Fierro Digital Awards: all the nominees]. Clarín (in Spanish). 15 March 2018. Archived from the original on 1 August 2025. Retrieved 1 August 2025.
- ↑ "Premios MTV Miaw 2018: todos los nominados" [2018 MTV MIAW Awards: All the Nominees]. La Nación (in Spanish). 17 April 2018. Archived from the original on 5 May 2025. Retrieved 1 August 2025.
- ↑ "Eliot Awards 2022: Estos son los ganadores" [Eliot Awards 2022: These are the winners]. SDP Noticias (in Spanish). 28 October 2022. Retrieved 22 May 2026.
- ↑ "Most subscribers for a Spanish language channel on YouTube". Guinness World Records. Retrieved 22 May 2026.
- ↑ "Most subscribers for a Spanish language entertainment channel on YouTube". Guinness World Records. Retrieved 22 May 2026.
External links
[edit]- 1996 births
- 21st-century Argentine LGBTQ people
- Argentine gay men
- Argentine YouTubers
- Entertainment-related YouTube channels
- Living people
- LGBTQ YouTubers
- National University of Rosario alumni
- People from Posadas, Misiones
- Spanish-language YouTubers
- YouTube channels launched in 2014
- YouTube vloggers
- People from Buenos Aires
- Guinness World Records holders