Alfredo Rostgaard (1943 – December 27, 2004) was a Cuban graphic designer and artist. He was one of the leading designers of revolutionary Cuban film and political posters through his work for the Instituto Cubano del Arte e Industria Cinematográficos (ICAIC), Organisation for Solidarity with the People of Africa, Asia and Latin America, Casa de las Americas, Comisión de Orientación Revolucionaria and other Cuban agencies.[citation needed]

Alfredo Rostgaard
Born1943 (1943)
DiedDecember 27, 2004 (aged 60–61)
Havana, Cuba
Known forGraphic design, Cuban film, political posters
StylePop art, psychedelic art

Early life and education

edit

Born in Guantánamo in 1943, Rostgaard studied at the José Joaquín Tejada school of art in Santiago de Cuba.[citation needed]

He is one of the most prolific of the revolutionary designers that contributed to Cuba's massive output of posters during the mid 60s to mid 70s. In 1963 he was appointed artistic director of Mella, the magazine of the union of young communists. Rostgaard was a caricaturist for the magazine where he learned to mix humor and politics.[citation needed]

After arriving in Havana in 1965, Rostgaard began designing posters for the ICAIC and became artistic director of OSPAAAL in 1966, where he resided for nine years. From 1975 he worked for the Union of Cuban Writers and Artists. He also designed book and magazine covers and layouts. [citation needed]

Rostgaard's work has been widely exhibited and he has won a number of awards for his designs.[1][2][3]

Artistic style

edit

Referencing pop art and psychedelic poster art, Rostgaard's work also includes figurative painting and Warhol-inspired commercial graphics. The majority of his designs are playful and fun, a product of the artist's ability to incorporate a sense of humor into sometimes very serious subjects.[citation needed]

Rostgaard died in Havana on December 27, 2004.[citation needed]

References

edit
  1. ^ Jesús Vega (Ed), El Cartel Cubano de Cine, Havana: Editorial Letras Cubanas, 1996
  2. ^ Adelaida de Juan, Pintura Cubana: Temas y Variaciones, Havana: UEAC, 1978
  3. ^ Raymond Vezina, Affiches de Cuba, Montreal: Centre de Design d'UQAM, 1996