Auctiva is an eBay auction management system. It was founded in 1998. One of the original members of the eBay Developer Council, Auctiva has provided sellers and merchants with tools designed to help increase their sales volume on eBay. Jeff Schlicht, who founded Auctiva, wrote a program to automate the task of placing listings on eBay. After giving the software to friends and family who enjoyed the convenience it provided, he formed Auctiva, which is used by individuals and businesses attempting to conduct e-commerce through eBay.[1]
 | |
 The Auctiva home page | |
Type of site | eBay auction management system |
|---|---|
| Available in | English |
| Founded | 1998 |
| Headquarters | , |
| Owner | OpenSky |
| Founder(s) | Jeff Schlicht |
| Products | Auctiva, Sellathon, KickItBack, Auctiva Commerce, Auction Sentry, AuctionSniper.com |
| Employees | 75 |
| URL | www |
Auctiva offers both free and fee-based services, including free image hosting, auction gallery, auto-relisting, billing support, automatic seller-to-buyer e-mails, free picture uploads, scheduled listings, listing designer, supersizing pictures, and consignment support.
History
editIn 2011, Auctiva was purchased by Alibaba.[2]
In 2014, Auctiva participated in the development of a new e-Commerce platform with Alibaba called 11 Main.
In 2015, 11 Main was disbanded and Auctiva became part of the OSP company, alongside OpenSky, Vendio and Storenvy. OSP is 37% owned by Alibaba.[3]
References
edit- ^ Angel, Devanie (October 3, 2002). "5 questions with Jeff Schlicht of AuctionSniper.com". newsreview.com.
- ^ Rao, Leena (August 24, 2010). "Alibaba Buys eBay Auction Software Auctiva". TechCrunch.
- ^ Lunden, Ingrid (June 22, 2015). "Alibaba Rethinks Its US E-Commerce Strategy, Folds 11 Main, Other U.S. Holdings Into OpenSky". TechCrunch.