BoutiqueAfricaine.com, also called Boutique Africaine, is an online marketplace for African clothing, home & living items and accessories based in Alberta, Canada. The website hosts designers who sell fashion products that are inspired by African culture and ethnicity.[4][5][6][7][8][9]

Boutique Africaine
Company typePrivate
IndustryOnline shopping, Retail, Fashion
Founded2016 Edit this on Wikidata
FounderFranck Hounsokou[1][2]
Headquarters
Alberta, Canada[3]
Area served
Worldwide
Key people
Franck Hounsokou
Products
ServicesOnline shopping, Online marketplace
Websiteboutiqueafricaine.com

History

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The company was founded by Franck Hounsokou as an online marketplace.[8][6][10] By hosting designers worldwide on its platform, the website is able to fill in the market gap which was present due to the fact that African ethnic or cultural accessories could previously only be bought by going to Africa or via import.[10][9]

The website charges a 15% commission from its sellers and does not allow them to sell any item that was not designed by themselves.[7][5][6] The Boutique Africaine marketplace, however, allows both established as well as newer designers to register.[6]

Products and services

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Boutique Africaine product categories include:

References

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  1. ^ "Multicultural Retail 360 Summit".
  2. ^ "Boutique Africaine: A New Site for African Merchandise - Accessories Magazine". Archived from the original on 2016-10-20. Retrieved 2016-10-19.
  3. ^ "How Boutique Africaine Plans to be the Etsy of African Fashion. – SUPERSELECTED – Black Fashion Magazine Black Models Black Contemporary Artists Art Black Musicians".
  4. ^ "Who we are - Boutique Africaine". Boutique Africaine. Retrieved 2017-12-19.
  5. ^ a b "Coming soon: The Etsy of African and ethnic apparel |Chain Store Age". Chain Store Age. 2016-01-29. Retrieved 2017-12-19.
  6. ^ a b c d "How Boutique Africaine Plans to be the Etsy of African Fashion. | SUPERSELECTED - Black Fashion Magazine Black Models Black Contemporary Artists Art Black Musicians". superselected.com. Retrieved 2017-12-19.
  7. ^ a b "Multicultural Retail 360 Summit". www.multiculturalretail360.com. Retrieved 2017-12-19.
  8. ^ a b "Découvrez la Boutique Africaine - Pagnifik". www.pagnifik.com (in French). Retrieved 2017-12-19.
  9. ^ a b "La Boutique Africaine - Wax A Wonderful World". Wax A Wonderful World (in French). 2016-05-02. Archived from the original on 2018-04-07. Retrieved 2017-12-19.
  10. ^ a b "Boutique Africaine: A New Site for African Merchandise - Accessories Magazine". Accessories Magazine. 2016-04-11. Retrieved 2017-12-19.
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