Brelett is a Norwegian brand of margarine produced by Fjordland. It has a market share of 72% in the domestic light margarine category. The margarine contains both milk and vegetable fats, giving it a more buttery taste than pure margarine. In 2006, 10,347,395 packages of Brelett were sold.[1]

Brelett
Product typeMargarine
OwnerFjordland
Country Norway
MarketsNorway
Previous owners1987 - Tine
1995 - Fjordland
Websitehttps://web.archive.org/web/20080215094238/http://www.fjordland.no/fjordland/page?id=4
Brelett 550g package
Brelett olive margarine

The product was launched by the cooperative dairy Tine in 1987, though it was transferred to Fjordland in 1995. Brelett is sold in three sizes: 250 g, 400 g and 550 g. In addition, 250 g packages are available with olive and yogurt based Brelett.[2]

References

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  1. ^ Superbrands. "Brelett" (PDF). Archived from the original (PDF) on 2006-04-07. Retrieved 2008-05-08.
  2. ^ Fjordland. "Produktene våre" (in Norwegian). Archived from the original on 2008-02-15. Retrieved 2008-05-08.
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