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Bristlecone Holdings LLC is a Reno, Nevada-based subprime consumer finance business specializing in the leasing of tangible goods, such as pets and wedding dresses. Bristlecone was founded in 2013. Bristlecone received a seed round of $1.1 million from SenaHill Partners LP in 2014.[1][2]
Bristlecone filed for Chapter 11 bankruptcy protection on April 18, 2017.[3] On the same day, a competing company sued Bristlecone Holdings for alleged breach of contract, stealing trade secrets and using stolen technology to undercut them during a failed acquisition.[3]
Bristlecone assigns some of its contracts to Monterey Financial.[2]
Bristlecone companies
edit- I Do Lending (bridal)
- OneRoad Lending (automotive)
- WAGS Lending (purebred pet leasing; also called WAGS Financing)
References
edit- ^ "Local FinTech company makes strides". Retrieved 4 March 2017.
- ^ a b Clark, Patrick (1 Mar 2017). "I'm Renting a Dog?". Bloomberg L.P. Retrieved 4 March 2017.
- ^ a b "Reno financial tech company files for bankruptcy amid trade secret lawsuit". Reno Gazette Journal. Retrieved 2017-04-21.