PM2FGR (106.6 FM), on-air name 106.6 Celebrities Radio, is a radio station in Jakarta, Indonesia. Celebrities Radio focused on 90s music, although 2000s and 2010s songs are also played in weekdays. MNC Networks owns this station.[1]
| Broadcast area | Jabodetabek and surrounding regencies |
|---|---|
| Frequency | 106.6 FM |
| Branding | 106.6 Celebrities Radio |
| Programming | |
| Language(s) | Indonesian |
| Format | Top 40/CHR, Infotainment, Jazz |
| Ownership | |
| Owner | MNC Radio Networks (via iNews Media Group) |
| Operator | PT Radio Sabda Sosok Sohor |
| 97.1 RDI, MNC Trijaya 104.6 FM, 88.4 Okezone Radio | |
| History | |
First air date | As DMC: unknown As S Radio: mid 1990s |
Last air date | As S Radio: 1996 As Muara Radio: early 2001 |
| Technical information | |
| Class | B |
| ERP | (estimated) 60 kW |
| HAAT | (estimated) 288 m |
| Links | |
| Website | http://vradiofm.com |
History
editThis radio started with DMC Radio branding until mid 1990s. Later, this radio rebranded as S Radio, focusing at celebrity news and infotainment format like 101.1 Showbiz Tsismis in Manila at that time.[2] S Radio's music was similar with Prambors and CHR stations at the time. S Radio was mentioned in Jakarta Undercover 2 book, popular book that revealed Jakarta's nightlife at that time.[3]
Later in 1996, Muara Radio acquired this frequency with its dangdut music format. Muara Radio abandoned this format in 2001, rebranded into 106.6 M Radio (initial of Muara) with no dangdut music. In 2001, MNC Networks acquired the station to replace Women Radio (PM2FGF) that was leased to non-group owner.[4]
V Radio Era
editAt the first 6 years, V Radio focused on content for women, hence its tagline "The voice of inspiring woman". Some programs related to women and mothers were held, including talks and off-air activations.
In 2008, V Radio changed its tagline as Lagu Hitsnya Beda due to playlist focus to 80s and 90s song, also started targeting men in its programming. V Radio was the first to reborn slow adult contemporary radio in Jakarta, after Delta FM's re-branding, followed by Kis FM. Unlike its rival Most Radio which played 80s, 90s with some rock, metal and Camajaya with some rock and roll, country, oldies, 00s and 60s-70s, V Radio focused on slow and relaxing music, also plays 2000s and 2010s music on the weekdays.
Facilities
editV Radio's office is in MNC Tower, Jl.Kebon Sirih No.17-19, Menteng, Central Jakarta. Its transmitter is possibly in Kebon Jeruk, West Jakarta, sharing the same site with RCTI transmitter. As the result, V Radio possibly has the highest HAAT in Jakarta. Although the transmitter is there, the radio is licensed in East Jakarta due to S Radio's office in that city.
Slogans
editAs DMC Radio Action
edit- Station For The Nation
As S Radio
edit- Jakarta Infotainment Station
As Muara FM
edit- Jakarta One Stop Dangdut Station
As V Radio
edit- The Voice Of Inspiring Women (2002–2007, 2013-2014)
- Lagu Hitsnya Beda (Song Hits Is Different) (2008–2013)
As Celebrities Radio
edit- Info Hiburan Terhangat (Hottest Entertainment Information) (2014-)
Jingles
editV Radio Using the Jingles from Reelworld since year 2002
- 106,6 V Radio
- Station For Modern Women, V Radio
References
edit- ^ "Ultah ke-6, V Radio Fokus Sajikan Musik Era 80-90an : Okezone Celebrity". Celebrity.okezone.com.
- ^ Ricky (12 March 2013). "Radio Branding Materials: Sticker - S Radio 107.9 FM Jakarta (awal 2000an)". Radiobrand,aterials.blogspot.com.
- ^ Emka, Moammar (1 December 2003). Jakarta undercover 2: Karnaval malam. ISBN 9789793600000.
- ^ "The Beginning of Out Performance" (PDF). Webclient.okezone.com. 2010. Archived from the original (PDF) on 20 May 2018. Retrieved 20 May 2018.