DesignCrowd is an online crowdsourcing platform founded in 2007.[1] Its main product is online software called BrandCrowd which enables users to create design assets, such as logos and websites.[2]

DesignCrowd Pty Ltd
Company typeProprietary Limited
IndustryGraphic design, CrowdsourcingWeb design
FoundedSydney, Australia (2007 (2007))
FounderAlec Lynch (CEO)
Headquarters,
Number of locations
Australia, Philippines, United States
Key people
  • Garry Visontay
  • Anthony James Glenning
  • Craig Blair
Websitewww.designcrowd.com

History

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DesignCrowd was launched in January 2008 by Alec Lynch.[3][4] DesignCrowd was started in Sydney, Australia.

The company has received funding from Starfish Ventures.[5] On 20 December 2011, DesignCrowd acquired Brandstack,[6] a stock logo template marketplace for buying and selling logo templates and graphic designs. Following the acquisition, Brandstack's name was changed to "BrandCrowd."[7] In 2014, DesignCrowd announced that it had acquired community design contest website Worth1000 for an undisclosed amount.[8] The company expanded to Philippines in 2014.[9] In 2015, AirTree Ventures invested $6 million in DesignCrowd.[10]

Investors behind DesignCrowd have included Perennial Value Management, Alium Capital, Ellerston Capital, Regal Funds Management and CVC.[11]

Awards and achievements

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  • Alec Lynch named Ernst & Young's Entrepreneur of the Year Award winner, 2014 (Eastern Region - Category: Emerging)[12]
  • DesignCrowd ranked #22 in Deloitte's TechFast50 2014 rankings[13]

References

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  1. ^ "DesignCrowd Pty Ltd - Company Profile and News". Bloomberg.com. Retrieved 22 October 2020.
  2. ^ Palmer-Derrien, Stephanie (2 February 2021). "Aussie startup DesignCrowd raises $10 million to boost DIY design offering for small business". SmartCompany. Retrieved 27 September 2022.
  3. ^ Hall, Phil (30 September 2013). "Alec Lynch, co-founder and CEO of DesignCrowd, Sydney, Australia". Business Superstar. Archived from the original on 8 July 2014. Retrieved 21 July 2014.
  4. ^ Bailey, Michael (7 March 2016). "DesignCrowd dominance highlights our marketplace hub". Australian Financial Review. Retrieved 21 July 2014.
  5. ^ Moses, Asher (3 November 2011). "Aussie tech gold rush: 'nothing off limits'". The Sydney Morning Herald. Retrieved 21 July 2014.
  6. ^ Greg Kumparak, "Brandstack Pulled From The Deadpool, Acquired By DesignCrowd", "Techcrunch"
  7. ^ Michelle Hammond. "DesignCrowd Acquires Brandstack, Launched BrandCrowd" Archived 29 July 2014 at the Wayback Machine "StartUp Smart"
  8. ^ Kennedy, Stuart (17 June 2014). "DesignCrowd reckons deal worth wait". The Australian. Retrieved 21 July 2014.
  9. ^ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 22 October 2020.
  10. ^ "AirTree Ventures invests $6 million in DesignCrowd". Australian Financial Review. 4 February 2015. Retrieved 22 October 2020.
  11. ^ Palmer-Derrien, Stephanie (2 February 2021). "Aussie startup DesignCrowd raises $10 million to boost DIY design offering for small business". SmartCompany. Retrieved 27 September 2022.
  12. ^ "Top entrepreneurs honoured at Sydney awards night". Ernst & Young. 8 August 2014. Retrieved 8 August 2014.
  13. ^ "Deloitte Technology Fast 50 Winners' report". Deloitte. Retrieved 11 February 2015.
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