Dixon Technologies is an Indian multinational electronics manufacturing services company, based in Noida. It is a contract manufacturer of televisions, washing machines, smartphones, LED bulbs, battens, downlighters and CCTV security systems for companies such as Samsung, Xiaomi, Panasonic and Philips.[4][5][6] It has 17 manufacturing units in India.[7] The company is listed on BSE and NSE since its initial public offering in 2017.[8][9]

Dixon Technologies
Company typePublic
ISININE935N01012
IndustryElectronics
Founded1993; 31 years ago (1993) (as Weston Utilities Limited.)
FounderSunil Vachani
Headquarters
Area served
Worldwide
Key people
Products
Services
RevenueIncrease 17,960 crore (US$2.2 billion) (FY24)[1]
Increase 697 crore (US$84 million) (FY24)[1]
Increase 367 crore (US$44 million) (FY24)[1]
Number of employees
2,844 permanent
12,757 including contractual (2023)[2]
Subsidiaries
  • Padget Electronics Private Limited[3]
Websitewww.dixoninfo.com

History

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Dixon Technologies was founded in 1993 by Sunil Vachani. His father, Sundar Vachani. had been manufacturing televisions under the Weston brand which had launched the first colour television in India; his business struggled later on due to the emergence of other companies.[10] Dixon initially manufactured 14-inch televisions, Sega video game consoles, Philips video recorders and push-button phones for Bharti Airtel. A major breakthrough came in the 2000s when the company won a Government contract to manufacture televisions.[11] Apart from televisions and video recorders, the company also started to manufacture air conditioners and microwave ovens for LG Electronics, as well as DVD players for other brands.[10]

In 2018, Dixon signed a deal with Xiaomi to manufacture LED television sets at its Tirupati plant.[12]

In January 2020, Dixon entered a partnership with Samsung for local production of LED televisions.[13]

Padget Electronics

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In December 2020, it was reported that Dixon's subsidiary Padget Electronics would manufacture smartphones for Motorola.[14] In January 2021, Dixon announced that it would manufacture wireless speakers for the Indian company BoAt Lifestyle.[15] Later that month, Padget Electronics signed a contract with HMD Global to manufacture Nokia smartphones at its Noida plant.[16]

For the US and European markets, Padget Electronics will produce the base model of the Pixel smartphone in addition to other Google products. Full-scale manufacturing is scheduled to begin in September 2024.[17]

Operations

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Dixon has 17 manufacturing units in India with over 15,000 employees.[7] It has India's largest manufacturing plants for LED televisions (in Tirupati), washing machines (in Dehradun) and LED bulbs (in Noida).[18][19] The company manufactures/assembles goods such as home appliances, smartphone, laptops, televisions, set top box, medical electronics, lights, security surveillance system.[7]

Joint ventures

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The company has joint ventures with:

Customers

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The following list consists of Dixon's present or past major customers

See also

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References

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  1. ^ a b c "Dixon Technologies" (PDF). HDFC Securities. Retrieved 17 May 2024.
  2. ^ "Annual Report 2022-2023" (PDF). Dixon Technologies. Retrieved 17 May 2024.
  3. ^ Banerjee, Prasid (26 January 2021). "Dixon inks deal with Nokia to make phones in India". mint.
  4. ^ "Dixon Technologies Says This Is 'Y2K Moment' For Indian Contract Manufacturers". BloombergQuint. Retrieved 30 November 2020.
  5. ^ "Bottomline: Why Dixon Technologies may not be the best way to play the 'China Plus One' shift". cnbctv18.com. Retrieved 30 November 2020.
  6. ^ "Dixon's chance to be India's Foxconn". The Ken. Retrieved 30 November 2020.
  7. ^ a b c d "Dixon Technologies: From A Single Factory In 1993 To A Rs 10,700 Crore Electronic Manufacturer For The World". Forbes India. Retrieved 11 December 2022.
  8. ^ Dhanjal, Swaraj Singh (30 August 2017). "Dixon Technologies to launch Rs600 crore IPO on 6 September". mint. Retrieved 30 November 2020.
  9. ^ "Why analysts feel Dixon has a long way to go". The Economic Times. Retrieved 30 November 2020.
  10. ^ a b Bansal, Shuchi (24 April 2007). "Picture perfect". Business Standard India. Retrieved 8 February 2021.
  11. ^ "Upstart Rises 824% as Founder Bets on Making Phones in India". Bloomberg.com. 7 February 2021. Retrieved 8 February 2021.
  12. ^ a b Mukherjee, Writankar. "Xiaomi Mi TV: Xiaomi & Dixon Tech join hands for Make-in-India 'Mi' TV launch in August, to make 55K sets every month". The Economic Times. Retrieved 8 February 2021.
  13. ^ a b Mukherjee, Writankar. "Samsung signs agreement with Dixon to manufacture TV sets in India". The Economic Times. Retrieved 8 February 2021.
  14. ^ a b "Dixon Technologies' subsidiary to make smartphones for Motorola". @businessline. Retrieved 8 February 2021.
  15. ^ a b "boAt joins hands with Dixon Technologies for new Twin Wireless Speakers". mint. 6 January 2021. Retrieved 8 February 2021.
  16. ^ a b "Dixon Technologies Arm Inks Deal With HMD India For Manufacturing Nokia Smartphones". Moneycontrol. Retrieved 8 February 2021.
  17. ^ Khan, Danish (6 July 2024). "Google to export India-made Pixel smartphones to Europe, US; trial production begins". moneycontrol. Retrieved 10 July 2024.
  18. ^ "Dixon to open 3rd handset assembly plant by Jan with Rs75 Cr investment". Economic Times. Retrieved 30 November 2020.
  19. ^ "Dixon Technologies (India) - Make-in-India, with size and scale aiding import substitution" (PDF). Business Standard. Retrieved 30 November 2020.
  20. ^ "Dixon Technologies forms JV with Rexxam". Business Standard India. 13 January 2022. Retrieved 11 December 2022.
  21. ^ Gupta, Surajeet Das (8 April 2021). "Dixon partners with Bharti to make telecom equipment under PLI scheme". Business Standard India. Retrieved 11 December 2022.
  22. ^ a b c d e f g h i "Understanding the rise of Dixon Technologies". Finshots.
  23. ^ a b Banerjee, Indrani Rajkhowa. "Dixon Tech to rest on its own laurels and brands". The Economic Times. Retrieved 11 December 2022.
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