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Comment: Lacks any inline citations referencing reliable secondary sources - see Wikipedia's guide to referencing for beginners. Without inline citations it is all original research. Dan arndt (talk) 05:16, 31 July 2024 (UTC)
Aishwarya Sharma
editAISHWARYA SHARMA | |
|---|---|
| Born | 03 January 1998, (Age 27) |
| Education | Bachelor's in Journalism & Mass Communication MBA in Business Development |
| Occupation(s) | advocate, fashion activist |
| Title | India's First Fashion Activist |
| Spouse | N/A |
Aishwarya Sharma is a 26-year-old female advocate from Delhi, India, known for her work in Indian fashion and sustainability. She was born on March 1, 1998, and completed her schooling at NMIMS in Mumbai. Aishwarya holds a Bachelor's degree in Journalism & Mass Communication and also pursued an MBA in Business Development. As of now, she is not married (spouse: N/A). Her advocacy focuses on promoting sustainable practices within the fashion industry in India.
Career
editSharma's love for fashion began early, and she views it not just as a personal interest but as a powerful catalyst for societal change. Despite the stereotype that fashion bloggers in India are superficial, Sharma sees fashion as a medium capable of profound influence. She perceives it as a tool that can elevate awareness, challenge misogyny, and foster deeper understanding among people.
Her initiative, 'Figuramoda', likely a play on the words 'figura' (figure) and 'moda' (fashion), underscores her mission. Through this platform, Sharma aims to demonstrate the transformative potential of fashion when aligned with activism. Her advocacy extends beyond mere style recommendations; she seeks to use her influence to highlight important social issues and promote inclusivity.
For Sharma, the fusion of fashion and activism was a revelation ('eureka moment')—a realization that she could leverage her passion for fashion to effect meaningful societal changes. Her approach challenges conventional perceptions of fashion as shallow or inconsequential, positioning it instead as a vehicle for empowerment and social progress.
Looking ahead, Sharma's plans likely include expanding her platform and continuing to amplify voices and causes that resonate with her values. By combining her fashion expertise with a commitment to social justice, she exemplifies how individuals can harness their passions to make a positive impact on the world around them.
Early life
editAishwarya Sharma's early life and career reflect a determined effort to merge her passion for fashion with a strong commitment to social activism, despite facing initial skepticism and stereotypes.
Back in 2017, during her college internships, Aishwarya began working with an organization in India focused on the rehabilitation of acid attack victims and sexual assault survivors. This experience marked the genesis of her first blog and viral campaign, which uniquely combined fashion and activism to highlight the challenges faced by women globally. Through collaborations with brands, CSR partners, and NGOs, she sought to amplify her message and reach a broader audience.
In 2020, Aishwarya's advocacy efforts were recognized further when she became a UN Global Goal Ambassador, initially for Goal Ten (reduced inequalities) and subsequently for Goal Five (gender equality), aligning closely with her interests in fashion, sustainability, and activism. Her journey has been marked by challenges, particularly in overcoming the prevailing perception in India that fashion and activism are mutually exclusive. Many viewed fashion as frivolous, making it difficult for Aishwarya to bridge the gap between her roles as a fashion influencer and a social activist.
Despite these obstacles, Aishwarya persisted in promoting the concept of fashion activism, demonstrating that fashion can be a potent platform for addressing critical social issues such as acid attacks, sexual assault, social injustice, fair income, and labor rights. Over time, her efforts have helped shift perceptions, leading to greater acceptance of fashion activism as a legitimate and impactful industry parallel to traditional fashion.
Aishwarya's story illustrates not only her personal journey but also the evolving landscape where individuals like her are breaking stereotypes and paving the way for a more integrated approach to fashion and social change. Her work continues to inspire others to recognize the transformative potential of fashion in advancing social causes and promoting sustainability on a global scale.
work
editIn her latest role as one of PUMA's Voices of a RE
, Aishwarya Sharma continues to champion her passion for sustainable fashion and advocacy for social causes. CATch Up recently caught up with her to discuss her journey in fashion activism and her contributions to PUMA's sustainability efforts.
Aishwarya Sharma has garnered recognition for her strong stance on women's rights, the intersection of fashion and social media, and her commitment to addressing climate change through sustainable practices in the fashion industry. Her appointment as a Voice of a RE
signifies PUMA's commitment to collaborating with young environmentalists to enhance their sustainability initiatives.
Joining fellow next-gen thinkers Andrew Burgess, Jade Roche, and Luke Jaque-Rodney, Aishwarya brings her unique perspective and expertise to the table. Together, they form a dynamic team tasked with identifying and implementing key improvements in PUMA's sustainability strategies over the course of a year.
In her conversation with CATch Up, Aishwarya likely highlighted her journey from being a fashion activist to becoming a pivotal figure in driving change within a global brand like PUMA. Her role not only involves advocating for sustainable fashion practices but also influencing broader conversations on how brands can integrate environmental stewardship into their core operations.
This collaboration underscores Aishwarya Sharma's belief in the transformative power of fashion to drive positive change. By leveraging her platform and expertise, she continues to inspire others to embrace sustainable practices and contribute meaningfully to a more eco-conscious future in the fashion industry and beyond.
References
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