BVGroup was created in 2023, as the new corporate identity for BetVictor.

Alongside their flagship brand, BetVictor, BVGroup operate the following partner brands: Heart Bingo, Parimatch UK, Betano UK and talkSPORT BET.

References

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1. https://www.gambling.com/ie/news/betvictor-group-undergoing-bv-group-re-branding 23 June 2023. Retrieved 18 July 2024.

2. https://retailtimes.co.uk/betvictor-group-is-rebranding-to-bv-group/ 22 June 2023. Retrieved 18 July 2024

3. https://igamingbusiness.com/strategy/management/betvictor-to-rebrand-as-bvgroup/ 14 June 2023. Retrieved 18 July 2024

4. https://www.egr.global/intel/news/kaizen-gaming-to-launch-betano-in-the-uk-via-bvgroup-white-label-deal/ 4 April 2024. Retrieved 19 July 2024

5. https://legalbet.uk/best-posts/parimatch-launch-in-the-uk/ 2 October 2022. Retrieved 19 July 2024.

6. https://www.gamblinginsider.com/news/13102/heart-bingo-to-be-relaunched-by-betvictor-and-global 10 September 2021. Retrieved 19 July 2024

7. https://igamingbusiness.com/sports-betting/betvictor-and-talksport-team-up-to-launch-talksport-bet/ 11 August 2022. Retrieved 19 July 2024.