Liquid Agency
Company typePrivate
Industry
Founded2000; 24 years ago (2000) in San Jose, U.S.
FounderScott Gardner
HeadquartersSan Jose, California,
Area served
Worldwide
Websiteliquidagency.com

Liquid Agency is a California based marketing and brand experience firm that provides services in brand strategy, culture design, and customer experience.[1][2][3]

History

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Liquid Agency was established in 2000 in San Jose, California, by founder and CEO Scott Gardner.[4] Over time, Liquid Agency expanded with offices in New York, Portland, and Santiago, Chile, serving clients on a global scale.[5][6]

The agency's clients have included companies such as Walmart, Nasdaq, Google, Nike, Microsoft, Silicon Valley Bank, and John Deere.[7] Liquid Agency operates under a flexible and collaborative model, utilizing talent and resources across its various locations, including notable figures like Marty Neumeier, formerly of Neutron LLC.[8] The agency has expanded its services to include areas such as employee experience and digital-first campaigns.[9][10]

Mergers and Acquisitions

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In 2009, Liquid Agency merged with the strategic consultancy Neutron LLC.[11][12] In February 2020, the agency acquired Vignette, an employee experience agency based in Portland.[13] In 2024, Liquid Agency further expanded by acquiring MindHandle, an employment branding agency based in Dallas.[7][14]

References

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  1. ^ Bradley, Sam (2022-04-22). "How to tell clients you're raising agency fees". thedrum. Retrieved 2024-09-28.
  2. ^ Herrera, Sonya (2018-09-28). "Liquid Agency CEO embraces change in the cultural landscape". www.bizjournals.com. Retrieved 2024-09-28.
  3. ^ Bonilla, Brian (2024-08-22). "Why Agencies Are Adopting Sprint Models And How They Work". Ad Age. Retrieved 2024-09-29.
  4. ^ Baum, Edgar; Hahn, Dennis (2024-01-23). "The Future of B2B Growth? Your Brand". Retrieved 2024-09-28.
  5. ^ Scrivo, Elletra (2021-10-22). "Five minutes with Justin Peters". Transform magazine. Retrieved 2024-09-28.
  6. ^ "San Jose Downtown Association Unveils New Logo". San Jose Inside. 2021-12-10. Retrieved 2024-09-28.
  7. ^ a b Murray, Lance (2024-02-28). "Strategic Fusion: Dallas Employment Branding Agency MindHandle Acquired by California Consultancy". Dallas Innovates. Retrieved 2024-09-28.
  8. ^ "Liquid Agency, Inc.: A Leading Brand Experience Agency". The Silicon Review. Retrieved 2024-09-28.
  9. ^ Atkins, Dan (2023-06-16). "Top 15 Brand Strategy Agencies to Forge a Path to Market Dominance". Influencer Marketing Hub. Retrieved 2024-09-28.
  10. ^ "The Vitamin Shoppe : Collaborates with Liquid Agency to Launch SPARK AUTO DELIVERY(TM) - MarketScreener". www.marketscreener.com. 2017-08-14. Retrieved 2024-09-28.
  11. ^ "Liquid Agency, Neutron firms merge". www.bizjournals.com. 2009-11-10. Retrieved 2024-09-28.
  12. ^ "Marty Neumeier | Liquid Agency". alexandra bagao. 2017-07-07. Retrieved 2024-09-28.
  13. ^ "Liquid Agency Acquires Employee Experience Agency Vignette". www.prnewswire.com. Retrieved 2024-09-28.
  14. ^ J. Patel, Devan (2024-02-21). "San Jose-based brand consultant Liquid Agency acquires MindHandle". www.bizjournals.com. Retrieved 2024-09-28.
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Official website