37°17′43″N 121°55′34″W / 37.2952°N 121.9260°W / 37.2952; -121.9260

mCoves group LLC.
Company typePublic
IndustryeCommerce
FoundedFebruary 18, 2010; 14 years ago (2010-02-18)
FounderCharlton Oko
HeadquartersCampbell, California, US
Area served
United States, Worldwide
Services
Number of employees
≈ 2,097 (2022)
Websitewww.mcoves.com

mCoves group LLC widely known as mCoves, is a United States-based retail and technology company promoting business-to-customer and customer-to-customer sales through rented online coves. Headquartered in Campbell, California, the platform was founded by Charlton Oko on February 18, 2010. mCoves conducts business in many ways. Sellers and businesses who intend to sell on mCoves start by renting a cove to start selling. There're 4 coves with different configurations (Basic Cove, Standard Cove, Premium Cove, and Platinum Cove); product listings can be auction-styled, cataloged, or have a set price. Regardless of the listing type, after a successful sale, the company charges the seller some commission based on the seller's cove and the transaction's net total. As of 2020, mCoves had 83,000 active sellers and 2.8 million active users in the United States. The company maintains a peace of mind guaranteed policy, which ensures order delivery or a full refund. There's a reputation and points system where participants of a particular transaction can rate each other after a successful transaction, which builds community trust. The point gives the users some points based on activities and contributions with the affiliate program. The mCoves platform is available through websites and iOS/Android mobile apps; the platform also encourages advertising, news, and sports. Developers can also connect their platform and apps through the mCoves REST API, which gives them secured access to the mCoves architecture.

History

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mCoves was initially intended to be an online e-commerce store with only one primary seller (the owner); the first product sold on mCoves was an Apple iPhone 3G device, which sold for $120. Due to growth potentials and hike in product demands, the company expanded into an online multi-seller marketplace enabling people, businesses, and suppliers to sell used and new products. mCoves had only a fixed Buy it Now price feature, but today options to make an offer and auction-style listings have long been incorporated.

2024

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mCoves has always used PayPal payment gateways and services, but officially partnered with PayPal in 2024.

2021

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mCoves has long ties with Stripe, Inc. payment gateway, but officially partnered with Stripe, Inc. in 2021.

2020

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mCoves picked up speed as the number of active users increased due to the nature of business shifting online.

Technology

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HTML, PHP, C++, JAVA, Python, JSON, JavaScript, HTTPS, Nginx, LiveChat, Cloudflare, Notron.

Payment gateways: mCoves Pay, PayPal, Google Pay, Apple Pay.

Accessiblity

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mCoves is open to the Public, Businesses, Wholesalers, Suppliers, and Retailers within and outside the United States.

References

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[1] [2] [3] [4] [5] [6] [7] [8]