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 | This article contains promotional content. (July 2023) |
| Company type | Private |
|---|---|
| Industry | Entertainment technology |
| Founded | 2014 in Lititz, Pennsylvania, United States |
| Founders |
|
| Headquarters | , United States |
Area served | Worldwide |
Key people |
|
| Website | rocklititz.com |
Rock Lititz is a collaborative campus located in Lititz, Pennsylvania, that serves as a hub for live production support companies and professionals. It provides rehearsal studios, a black box theater, a boutique hotel, and an upcoming university, facilitating collaboration in live event production.[1][2]
Rock Lititz's origins can be traced to Lititz, Pennsylvania's status as a notable center for companies in the live events industry. Notable companies such as Clair Global, Tait Towers, and Atomic Design have established themselves in this region over the years.[3]
History
editInception
editIn 2011, partners Troy Clair and Late Great Real Estate purchased a 96-acre farm adjacent to Clair Global's Lititz headquarters, with the goal of creating a collaborative campus for live-event industry vendors. The Rock Lititz initiative gained momentum through community events like the Rock Lititz Tour bike race and the renovation of a floor in the General Sutter Inn (now Lititz Springs Inn and Spa).[4][5][6]
In 2012, with Warwick Township's approval, the partnership began construction. In September 2014, Rock Lititz Studio 1 was inaugurated, featuring substantial rehearsal space, high ceilings, and attached offices and amenities.[7]
Continued Growth
editRock Lititz expanded in 2015 with the development of "Pod 2," a multi-tenant facility for live event service providers.[8][9] In 2016, "Hotel Rock Lititz" was added to the campus, featuring a restaurant, lounge, and amenities for guests and clients.[10]
In 2021, "Pod 5" was constructed to accommodate additional business tenants,[11] and "Mickey's Black Box" became an entertainment venue for live performances.[12]
Studio 2 joined the campus in April 2022, in which Gov.-elect Josh Shapiro's inaugural celebration was held in December 2022.[13]
The Future
editIn 2023, Rock Lititz is expanding its scope into education with the construction of the "Pod 1A Education Center." This facility will house the "Academy of Live Technology," a collaboration between the UK-based Academy of Live Technology at Production Park and the Pennsylvania College of Art and Design.[14]
Recognition
editRock Lititz is an approved vendor of the PA Entertainment Economic Enhancement Program[15][16] and an approved location for the PA Film Tax Credit.[17][18]
Facilities
editRock Lititz includes rehearsal studios, Hotel Rock Lititz, Mickey's Black Box, and multi-tenant facilities such as Pod 2 and Pod 5.
Tentants
edit• 4-Wall Entertainment • Artist One • Atomic • Atrium Audio • Aurora Films • Clair Global • CM-ET Motors • Custom Audio Electronics • Fetish Brewing • GSL Consulting • Hench General Contracting • Lititz Bikeworks • Lititz Recroc • Majormega • Pyrotek • Rock Candy • Rock-It Global • Rock Labor • Rock Medical • Simply Events • Stray Productions • Tait • The Kitchen • Tone Tailors • Tour Supply • Walz Group • Yamaha Pro Audio [19]
See also
editReferences
edit- ^ Jurgensen, John (7 August 2014). "Rock 'n' Roll's Company Town". The Wall Street Journal.
- ^ Volk, Steve (14 June 2015). "Rock Lititz Studio: Where Taylor Swift and Usher Get Ready to Play". Philadelphia Magazine.
- ^ Sullivan, Eric (23 April 2020). "What Brought Beyoncé, U2, and BTS to Amish Country?". Esquire.
- ^ "New traditions take hold in Lititz Fast bikes and tight turns make for a thrilling Sunday". LancasterOnline. 3 May 2012.
- ^ "General Sutter Inn in Lititz officially changed its name; here's what it's now called". LancasterOnline. 6 November 2020.
- ^ Blatt, Ruth (22 September 2014). "A Rock N' Roll Industry Cluster Is Booming In The Heart Of Amish Country". Forbes.
- ^ Hatmaker, Julia (20 September 2014). "Rock Lititz opens in style; creators credit Lancaster County town for their success". Penn Live.
- ^ Wicker, Julia (15 December 2015). "Rock Lititz: construction set to begin on second facility; nine tenants secured". Penn Live.
- ^ Ruhl, Lenay (23 September 2016). "Rock Lititz's Pod 2 on schedule for December". Central Penn Business Journal.
- ^ Mekeel, Tim (8 September 2017). "New hotel keeps Rock Lititz's focus on unique niche; project to cost $20M to $22M". LancasterOnline.
- ^ Urie, Daniel (17 September 2019). "Rock Lititz approved for more than $6 million in state loans for its massive expansion". Penn Live.
- ^ Stairiker, Kevin (18 October 2021). "Mickey's Black Box entertainment venue set to open on Rock Lititz campus this month". LancasterOnline.
- ^ Lancaster Online Staff (13 December 2023). "Gov.-elect Shapiro announces inaugural celebration at Rock Lititz campus in Lancaster County". LancasterOnline.
- ^ Bell, Mac (13 March 2023). "Rock Lititz breaks ground on new educational facility for live technology program". ABC27 News.
- ^ "Entertainment Economic Enhancement Program (EEEP)". PA Department of Community & Economic Development. 13 September 2018.
- ^ Stuhldreher, Tim (28 November 2016). "There's a tax credit for those about to rock at Rock Lititz". LancasterOnline.
- ^ "Film Tax Credit Program". PA Department of Community & Economic Development. 26 April 2017.
- ^ "AURORA FILMS NAMED PENNSYLVANIA STATE QUALIFIED PRODUCTION AND POST-PRODUCTION FACILITY". Aurora Films. April 2021.
- ^ "The Rock Lititz Campus". Rock Lititz.
Further References
editThe Economist (14 March 2022). "Welcome to the unlikely capital of rock'n'roll". The Economist.
de Lisle, Tim (9 February 2017). "The tiny town that builds show-stopping sets for Beyoncé, Kanye and Madonna". The Guardian.
External links
editCategory:Companies established in 2014 Category:Privately held companies based in Pennsylvania Category:Companies based in Lancaster County, Pennsylvania