Geotab Inc. is a Canadian technology company headquartered in Oakville, Ontario. The company develops and markets telematics hardware and software for use with motor vehicles.[1] The company's products are primarily used for fleet management, including on-board diagnostics, electronic logging, route optimization, accident data recording and CO2 emissions reporting.

Geotab Inc.
Company typePrivate
IndustryTelematics
Founded2000
HeadquartersOakville, Ontario
Area served
North America, Latin America, Europe, Australia, Asia, Africa
Key people
Neil Cawse (CEO)
Websitewww.geotab.com Edit this on Wikidata

Geotab was founded in 2000 by Neil Cawse, the CEO of the company.[2] Its primary customers are private and public sector fleets. Geotab sells its products to end users mainly through a global network of third-party resellers.[3] As of 2023, the company’s products have over 4 million subscriptions by customers in 160 countries.[4]

Geotab’s core product lines are the GO device and MyGeotab software as a service (SaaS) platform. The GO device connects to the OBD port of a motor vehicle and transmits diagnostics and location information (obtained via a built-in GPS receiver) over commercial cellular networks in real-time. This information can then be viewed or analyzed using the MyGeotab platform. The MyGeotab platform and GO device also support extensibility through a software development kit (SDK) and an on-device expansion port.

History

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The company was founded in North America in 2000 by Neil Cawse, the current CEO.

2000-2009 Early years

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  • 2000: CEO Neil Cawse established Geotab Canada in Oakville, Ontario.[5]
  • 2002: The GO2 fleet management device was introduced to the market.[6]
  • 2006: GO3 with Wi-Fi was released.[6]

2010-2019: MyGeotab, the Geotab Marketplace and global expansion

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  • 2010: Launched GO4 version 3 with more memory and accelerometer data, supported all protocols in one hardware, Geotab was officially named Garmin’s Fleet Management Partner,[7] Geotab developed a compact-sized GO device smaller than the GO4.
  • 2011: The GO5 hardware plug-and-play device was launched.[8]
  • 2012: Geotab developed GO6 and began production. Geotab patents the Curve Logging Algorithm (curve-based logic) for recording speed, position and other engine information. Sprint signs as partner.[9] Geotab launched their fleet management software, MyGeotab.
  • 2013: Geotab launched its first NFC Driver ID Key Solution.,[10] Geotab launched their partnership with Navistar Inc. for Remote diagnostics.[11]
  • 2014: Geotab announced GO7 new commercial telematics solution. Geotab announced their J1939 integration with the Mobileye 560 (Mobileye’s Advanced Driver Assistance System).[12]
  • 2015: Geotab launched their Marketplace, which complements their pre-existing MyGeotab platform.[13] Geotab acquired Strategic Telecom Solutions.[14]
  • 2016: Geotab launches MyGeotab mobile app.[15] Geotab defeated two IP trolls: Rothschild Location Technologies[16] and Orthosie.[17] GO RUGGED ruggedized telematics device designed for harsh conditions or external installation is launched.[18] BSM Technologies (acquired by Geotab in 2019) acquires scheduling and route optimization company Mobi Corp (formerly PointServe).[19]
  • 2017: Electric logging solution Geotab Cloud ELD is registered with the Federal Motor Carrier Safety Administration (FMCSA).[20] The US Department of Homeland Security issued a blanket purchase agreement to Geotab.[21]
  • 2018: Reached 1 million subscribers,[22] Geotab launched the GO8 device, data.geotab.com. Geotab acquired the time-of-use EV charging software FleetCarma.[23] Geotab acquired Intendia.[24]
  • 2019: Geotab launched the GO9 device,[25] Geotab was awarded the world's largest telematics contract by General Services Administration (GSA),[26] Geotab locations expanded with new offices in China, Australia, Italy and France. BSM Technologies Inc and its routing analytics and optimization technology was acquired.[27]

2020-present: EV fleet management tools

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  • 2020: Geotab launched the Electric Vehicle Suitability Assessment to enable fleets to go electric and the EV Battery Degradation Tool.[28][29] Registers 2 million subscriptions.[30] Geotab launched a new Geotab Community website.[31] Geotab launched its Public Works Solution in North America.[32] Geotab achieved FedRAMP authorization for its cloud-based telematics platform.[31] Geotab achieved ISO 27001 certification for its Information Security Management System.[33] Geotab unveiled Geotab Keyless, one of the world’s first platform that integrates a secured digital key function with a comprehensive and data-driven fleet management product.[34] The U.S. Air Force awards Geotab sole-source contract for its 21,000 vehicles.[35]
  • 2021: Geotab launches their advanced electricity demand management, Geotab released an upgraded GO9+ device,[28] Geotab surpassed 2,000 government customers.[36]
  • 2022: Geotab surpassed 3 million global subscriptions.[37] The Fleet Electrification Knowledge Center is launched, a resource hub for learning about the fleet electrification process.[38]
  • 2023: Geotab achieves 4 million subscriptions.[39] Geotab launches Data Connector integrated intelligence tool.[40] Geotab launches beta of Project G, a virtual assistant that enables customers to ask questions through a chat interface about their fleet on vehicle performance, idling times, fuel economy, vehicle usage, cost savings, and more.[41]

Awards and recognition

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Geotab was ranked the leading Commercial Telematics provider in the world in 2019, 2020 and 2022 by ABI Research.[42][43][44] Geotab was also ranked the leading Commercial Video Telematics provider in 2023 by ABI Research.[45]

In 2023, Geotab received the “Best Commercial Vehicle Innovator” award from Canadian Business magazine.[46]

Geotab has been included in Deloitte’s Technology Fast 500 list in North America, eight times (2010-2014, 2017-2019).[47][48][49][50][51][52][53][54]

References

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  1. ^ "Geotab Inc Company Overview". www.bloomberg.com. Retrieved 2020-03-24.
  2. ^ "Geotab Overview".
  3. ^ "Geotab sets standard for vehicle connectivity in Asia through meaningful data management". South China Morning Post. 2019-12-13. Retrieved 2020-03-24.
  4. ^ "Directories of Canadian companies". aem. 2015-08-27. Retrieved 2020-03-24.
  5. ^ "Geotab Overview".
  6. ^ a b "Geotab GO Device - The History, Evolution & Future". Geotab. Retrieved 2023-12-06.
  7. ^ "Garmin, Geotab join forces". 20 December 2010.
  8. ^ "GO5". www.government-fleet.com. October 21, 2010. Retrieved 2020-03-24.
  9. ^ "Versatile Geotab Plug-and-Play Fleet Solutions Join Sprint Portfolio | Sprint Newsroom". newsroom.sprint.com. Retrieved 2020-03-24.
  10. ^ "Geotab Adds NFC RFID to Solution for Managing Fleet Vehicles - 2013-07-30 - Page 1". www.rfidjournal.com. 30 July 2013. Archived from the original on August 9, 2014. Retrieved 2020-03-24.
  11. ^ "Geotab Launches Partnership with Navistar Inc. for Remote Diagnostics". www.prnewswire.com (Press release). Retrieved 2020-03-24.
  12. ^ "Telefónica and Geotab Partner to Launch M2M Plug-and-Play Fleet Management Solution". www.businesswire.com. 2014-11-19. Retrieved 2020-03-24.
  13. ^ July 15; Bookmark +, 2015 • Staff •. "Geotab Launches Geotab Marketplace". www.automotive-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  14. ^ "Geotab Acquisition of Strategic Telecom Solutions Gives Fleet Owners New Opportunities for Maximizing Productivity and Safety". www.businesswire.com. 2015-10-05. Retrieved 2023-12-06.
  15. ^ "Geotab launches MyGeotab mobile app". Vehicle Service Pros. 2016-11-21. Retrieved 2023-12-06.
  16. ^ "Geotab Triumphs over Rothschild Location Technologies in Patent Lawsuit". www.businesswire.com. 2016-01-12. Retrieved 2023-12-07.
  17. ^ "Geotab Emerges Victorious in Orthosie Systems LLC Patent Infringement Lawsuit". www.businesswire.com. 2016-02-10. Retrieved 2023-12-07.
  18. ^ "Geotab launches new GO RUGGED telematics device". Geotab. Retrieved 2023-12-06.
  19. ^ "BSM Technologies Acquires Mobi". www.newswire.ca. CNW Group Ltd. 2016-10-04. Retrieved 2024-04-23.
  20. ^ "Geotab Cloud ELD registered with FMCSA". www.fleetequipmentmag.com. Retrieved 2023-12-06.
  21. ^ December 12; Bookmark +, 2017 • Staff •. "Homeland Security Awards Additional Purchase Agreement for Telematics". www.government-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  22. ^ "Geotab Surpasses 1M Subscribers". www.truckinginfo.com. Retrieved 2020-03-24.
  23. ^ Record, Brent Davis Record Reporter, Waterloo Region (2018-06-13). "Electric vehicle technology firm charging ahead with new owner". The Record. Retrieved 2023-12-06.{{cite web}}: CS1 maint: multiple names: authors list (link)
  24. ^ Frank (2019-11-21). "Geotab buys Intendia to boost growth in Europe". Global Fleet. Retrieved 2023-12-06.
  25. ^ "Geotab Announces Launch of New GO9 Device". www.businesswire.com. 2019-03-11. Retrieved 2020-03-24.
  26. ^ "Geotab Awarded World's Largest Telematics Contract by General Services Administration". www.businesswire.com. 2019-03-19. Retrieved 2021-06-28.
  27. ^ "BSM Technologies to be Acquired by Geotab for Cash Consideration of CDN $1.40 per Share". www.newswire.ca. CNW Group Ltd. 2019-04-08. Retrieved 2024-04-23.
  28. ^ a b January 11; Bookmark +, 2021 • Automotive Fleet Staff •. "Geotab's Plug-In Telematics Device Gets Upgrade". www.automotive-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  29. ^ "Geotab introduces two tools to help fleets go electric". www.fleetequipmentmag.com. Retrieved 2023-12-06.
  30. ^ January 14; Bookmark +, 2020 • Automotive Fleet Staff •. "Geotab Surpasses 2M Subscribers". www.automotive-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  31. ^ a b January 17; Bookmark +, 2020 • Andy Lundin •. "Highlights of Geotab Connect 2020". www.automotive-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  32. ^ "Geotab launches public works solution for government fleets". www.fleetequipmentmag.com. Retrieved 2023-12-06.
  33. ^ "Geotab achieves ISO 27001 certification for its Information Security Management System". www.businesswire.com. 2020-10-27. Retrieved 2023-12-06.
  34. ^ admin (2020-10-19). "Geotab launches keyless entry system for shared fleets". Telematics Wire. Retrieved 2023-12-06.
  35. ^ "Geotab wins contract for fleet telematics in U.S. Air Force vehicles - GPS World". GPS World - The Business and Technology of Global Navigation and Positioning. 2022-02-02. Retrieved 2023-12-06.
  36. ^ April 27; Bookmark +, 2021 • Government Fleet Staff •. "Geotab Surpasses 2,000 Government Customers". www.government-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  37. ^ August 23; Bookmark +, 2022 • From News/Media Release •. "Geotab Surpasses 3 Million Connected Vehicles". www.automotive-fleet.com. Retrieved 2022-08-25.{{cite web}}: CS1 maint: numeric names: authors list (link)
  38. ^ June 22; Bookmark +, 2022 • Government Fleet Staff •. "Geotab Launches Fleet Electrification Knowledge Center". www.government-fleet.com. Retrieved 2023-12-06.{{cite web}}: CS1 maint: numeric names: authors list (link)
  39. ^ Inc, Geotab. "Global demand for connected vehicle data grows Geotab's subscriptions to 4 million". www.newswire.ca. Retrieved 2023-12-06. {{cite web}}: |last= has generic name (help)
  40. ^ "Geotab launches Data Connector". Truck News. 2023-02-16. Retrieved 2023-12-06.
  41. ^ González, Jhonattan (2023-07-21). "Geotab Launches "Project G" with Generative Artificial Intelligence". Latam Mobility. Retrieved 2023-12-06.
  42. ^ "Geotab Takes Overall Lead in ABI Research's Commercial Telematics Competitive Assessment". businesswire.com. 5 June 2019. Retrieved 18 June 2024.
  43. ^ "Geotab Ranked Number One Commercial Telematics Provider Worldwide for the Second Consecutive Year". businesswire.com. 15 September 2020. Retrieved 18 June 2024.
  44. ^ "Geotab named the number one global commercial telematics vendor by ABI Research for the third time". newswire.ca. 5 October 2022. Retrieved 18 June 2024.
  45. ^ "ABI Research Ranks Geotab as #1 Leader in Commercial Video Telematics". prnewswire.com. 28 November 2023. Retrieved 18 June 2024.
  46. ^ "The CB Innovation Awards 2023: Meet the Winners". Canadian Business – How to Do Business Better. Retrieved 18 June 2024.
  47. ^ "2010 Deloitte Technology Fast 500" (PDF).
  48. ^ "2011 Deloitte Technology Fast 500" (PDF).
  49. ^ "2012 Deloitte Technology Fast 500" (PDF).
  50. ^ "2013 Deloitte Technology Fast 500" (PDF).
  51. ^ "2014 Deloitte Technology Fast 500" (PDF).
  52. ^ "2017 Deloitte Technology Fast 500" (PDF).
  53. ^ "2018 Deloitte Technology Fast 500" (PDF). Archived from the original (PDF) on 2019-02-12.
  54. ^ "2019 Deloitte Technology Fast 500" (PDF).
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