Greg D'Alba is the former President of CNN News Networks, and Turner Digital Ad Sales and Marketing. D'Alba oversaw all advertising sales, marketing strategies, and business operations for the CNN series of networks and Turner's digital news operations.[1] Previously he served as CNN's executive vice president and chief operating officer. He subsequently served as division President at WME-IMG.
Greg D'Alba | |
|---|---|
| Born | |
| Education | State University of New York at Buffalo (BA) |
| Occupation(s) | President, Executive |
| Years active | 1986–present |
Education and background
editGrowing up in Buffalo, New York, D'Alba went on to graduate from the State University of New York at Buffalo with a B.A. in communications in 1981.[2] His colleague, Wolf Blitzer, is also an alumnus of Buffalo. Five years after graduating, D'Alba joined CNN as an account executive. His first television job was for WKBW-TV Channel 7 in Buffalo, New York.[3]
Career
editHaving started working for CNN in 1986, D'Alba worked with Ted Turner to change the public's perception of CNN to that of an innovative and technological news broadcaster. He has focused on working with advertisers and collaborating with them on their messages shown on the network. As executive vice president and COO, D'Alba established a campaign to redesign CNN's ad sales. D'Alba departed CNN in 2014 after 27 years, leaving for WME-IMG.[4] D'Alba served as President of Global Sales & Marketing at WME-IMG through 2017.[5] From 2017 he has run a media consultancy.
Philanthropy and civic service
editHe is a board member of the Iraq and Afghanistan Veterans of America.[6]
References
edit- ^ "Greg D'Alba Biography". CNN. Retrieved 5 September 2013.
- ^ "UB Alumni Profile: Greg D'Alba". UB Alumni Association. Retrieved 5 September 2013.
- ^ "Gotham: Greg D'Alba". Gotham. Retrieved 5 September 2013.
- ^ Kennedy, Tim (26 March 2014). "CNN Sales Boss to Leave". The Wrap. Retrieved 28 March 2023.
- ^ Smith, Michael (14 October 2016). "D'Alba Leaving As WME-IMG Global Sales President". Deadline. Retrieved 28 March 2016.
- ^ "Greg D'Alba »". Iraq and Afghanistan Veterans of America.