Ice is a song by Russian hip-hop artist Morgenshtern. The track was released on July 31, 2020.
"Ice" | ||||
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Single by Morgenshtern | ||||
Language | Russian | |||
Released | July 31, 2020 | |||
Studio | Moscow, Russia | |||
Genre | Russian hip hop | |||
Length | 2:06 | |||
Label | Zhara Music | |||
Composer(s) | Slava Marlow | |||
Lyricist(s) | Morgenshtern | |||
Morgenshtern singles chronology | ||||
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Music video | ||||
"Ice" on YouTube |
Prehistory
editOn July 1, 2020, Morgenshtern released a snippet of the track. Later he announced that Ice will be a collaboration with another musician.[1]
On July 28, 2020, Morgenstern published an appeal in which he said that the second artist for his song "Ice" threw him his verse, after which he began to ignore him for two weeks. In the appeal, Morgenstern asked the artist to respond but did not announce the name of the coauthor. Later, on July 29, published a "last appeal", in which he said that he gives the artist one day to respond otherwise Morgenstern releases the song on digital platforms, without specifying him as the author.[2]
Commercial success
editLike Morgenshtern's previous songs, the track "Ice" took a couple of hours to reach to top of the Apple Music and VK charts.[3] During the first day, the music video on YouTube gained more than four million views and more than a million listens on VK.[4] The song also received virality in the US on TikTok.[5]
References
edit- ^ "Morgenshtern записал видео для соавтора нового трека, из-за которого не может выпустить песню" [Morgenshtern recorded a video-appeal to his track's coauthor.]. The Flow (in Russian). 2020-07-28.
- ^ "Моргенштерн не может выпустить трек "Ice". Кто на фите и куда он пропал?" [Morgenshtern can't release "Ice". Who is the coauthor and where he has gone?]. Muz-TV (in Russian). 2020-07-29. Archived from the original on 2020-07-30. Retrieved 2020-09-10.
- ^ Pavel Avdeyev (2020-08-01). "Трек Morgenshtern Ice возглавил чарт Apple Music" [Morgenshtern's track Ice topped the Apple Music chart]. Sobaka.ru (in Russian).
- ^ Aleksandr Belyayev (August 2020). "Новый трек Моргенштерна "ICE" за сутки побил рекорды по прослушиваниям" [Morgenshtern's new track "Ice" broke records for auditions in a day]. Bash.news (in Russian).
- ^ ""Эй, м, м, айс»: американцы пытаются понять, что поет Моргенштерн в песне «Ice"".