Idényt (Danish: New Ideas) is a lifestyle magazine freely distributed to households. The magazine has been included in the Guinness Book of Records as the world's largest free magazine.[1] It has existed since 1978.
| Categories | Lifestyle magazine |
|---|---|
| Frequency | Ten times per year |
| Publisher | Benjamin Media |
| Founded | 1978 |
| Company | Bonnier Group |
| Country | Denmark |
| Based in | Frederiksberg, Copenhagen |
| Language | Danish |
| Website | Idenyt |
| ISSN | 1903-184X |
| OCLC | 1250190567 |
History and profile
editIdényt was established in 1978.[1] The founding publisher of the magazine is Kai Dige Bach A/S.[2] Bonnier Group acquired 50 % of its publisher,[3] the Benjamin Media, in 2002.[4] In 2009 Bonnier Group fully acquired both the publisher and the magazine.[5]
Previously Idényt was published on a quarterly basis.[2] Later its frequency was switched to ten times per year and the magazine has eight different versions.[1] It has its headquarters in Frederiksberg,[6] and offers articles about home and garden.[1] Gitte Højbjerg is the director of sales of the magazine.[4]
In 2001 Idényt had a circulation of 2,517,000 copies, making it the fifth largest special interest magazine worldwide.[2]
See also
editReferences
edit- ^ a b c d "Idényt - Enfocus Switch testimonial". enfocus. Archived from the original on 2 April 2015. Retrieved 29 March 2015.
- ^ a b c "Top 50 Special Interest magazines worldwide (by circulation)" (PDF). Magazine Organization. Archived from the original (PDF) on 2 April 2015. Retrieved 28 March 2015.
- ^ "Vi i Villa Shows the Way for Homeowners". Bonnier Group. 8 July 2010. Retrieved 29 March 2015.
- ^ a b "Media Kit. idényt". Benjamin Media. Retrieved 29 March 2015.
- ^ "Company history". Bonnier Publications. Retrieved 12 April 2015.
- ^ Europa World Year. London; New York: Europa Publications. 2004. p. 1439. ISBN 978-1-85743-254-1.