ImagineAir was an air taxi service headquartered in metro Atlanta, Georgia. With a service area that covered a majority of the southeastern US, the company operated an average of 5000 flights annually.[2] ImagineAir was often noted for its young management; as founders Aaron Sohacki and Benjamin Hamilton were 19 and 21 respectively when the company was founded,[3] as well as its innovative online aircraft booking system, providing the familiarity of buying an airline seat on a charter.[4]

ImagineAir
IATA ICAO Call sign
- IMG IMAGINE
Founded2005
Ceased operationsMay 2018
Secondary hubsCharleston, South Carolina, Raleigh, North Carolina, Allentown, Pennsylvania[1]
Frequent-flyer programFlight Card Program
Destinations900+ in the Southern and Eastern U.S.
HeadquartersAtlanta, Georgia, United States
Key peopleBenjamin Hamilton, Haroon Qureshi, Ryan Rodd
Websitewww.imagineair.com

ImagineAir's business model was based on an industry study of the Small Aircraft Transportation System (SATS), developed by NASA. Implementing a uniform fleet of aircraft and utilizing technology enabled strategies. ImagineAir was a founding member of the Air Taxi Association (ATXA).[5] In 2008, the company reported revenues of US$800,000.[6] In 2015, it had grown to $2.8 million, securing a spot on that year's Inc. 500.[7]

History

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ImagineAir was founded in November 2005 as ImagineAir Jet Services LLC by Paul Fischer, Aaron Sohacki and Benjamin Hamilton and headquartered at the Gwinnett County Airport near Atlanta, Georgia.[8] From the beginning it was the intention of the company's founders to fly a network of the Eclipse 500 VLJs, however delivery delays led ImagineAir to begin operating with Cirrus SR22s. From 2007 through 2012 the company has reported steady quarter over quarter growth, tripling its number of Cirrus aircraft and establishing bases in Charleston, South Carolina and Raleigh, North Carolina.[3][9]

In March 2014, ImagineAir announced a merger with the Danbury, Connecticut-based operator Kavoo in an effort to become the first nationwide air taxi carrier. The merger widened ImagineAir's service area to include the entire east coast of the United States and created the largest part 135 air carrier by flight volume.[10][11]

In May 2018, ImagineAir suspended operations as the company’s leadership and advisors were unable to secure the necessary short-term funding to continue operations, nor the long-term funding to scale the company to profitable scale.[12]

Fleet

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ImagineAir Cirrus SR22

ImagineAir operated a uniform fleet of Cirrus SR22 aircraft.[13] The Cirrus SR22 is a single-engine, originally four and later five-seat, composite aircraft, built by Cirrus Aircraft. The aircraft is perhaps best known for being equipped with the Cirrus Airframe Parachute System (CAPS), an emergency parachute capable of lowering the entire aircraft (and occupants) to the ground in an emergency.[14]

References

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  1. ^ ImagineAir (2010-09-08). "Air Taxi Company ImagineAir Announces Expansion in Charleston, SC". PRLog. Retrieved 2012-12-05.
  2. ^ Sarsfield, Kate (2015-10-07). "ImagineAir plots expansion with new Platinum Membership initiative". Flightglobal.com. Retrieved 2019-07-02.
  3. ^ a b Borin, Elliot (2009). "ImagineAir: Not Your Typical Mixed-Fleet Air-Taxi Operator". Air Taxi Flights. Archived from the original on 9 June 2008. Retrieved 25 January 2011.
  4. ^ "ImagineAir Brings SATS to Life in Southeast". 2009.
  5. ^ "ATXA Launches with the Backing of Major Air Taxi Providers". 2011. Archived from the original on 2013-01-17. Retrieved 2011-01-25.
  6. ^ Pew, Glenn (March 2009). "Startup Air Taxi ImagineAir More Than Optimistic". AvWeb. Retrieved 25 January 2011.
  7. ^ "The Uber for Air Travel? Meet ImagineAir". Inc.com. 27 September 2016. Retrieved 2017-07-16.
  8. ^ Imagine Air Jet Services (2005). "Team Members". Retrieved 2009-11-04.
  9. ^ ImagineAir Press Release (September 2010). "Air Taxi Company ImagineAir Announces Expansion in Charleston, SC". Retrieved 25 January 2011.
  10. ^ "ImagineAir Merging with Kavoo Air Taxi Service". February 2014.
  11. ^ "ImagineAir Merging with Kavoo Air Taxi Service". February 2014.
  12. ^ "Exclusive: Regional jet card and private charter operator ImagineAir suspends operations". 28 May 2018.
  13. ^ Lynch, Kerry. "ImagineAir Eyeing Fleet Expansion, More Bases". Aviation International News. Retrieved 2019-07-02.
  14. ^ "Small | Aircraft | Safety | Crash | Parachutes| Danbury | Airport| BusinessAircraftCenter.com". www.businessaircraftcenter.com. Retrieved 2019-07-02.
  15. ^ Imagine Air Jet Services (2005). "Company Background". Archived from the original on 15 November 2009. Retrieved 24 October 2011.
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