Intoxicated by Love (Persian: مست عشق, romanized: Mast-e Eshgh, Turkish: Mevlana Mest-i Aşk) is a 2024 Iranian-Turkish historical drama romance film written and directed by Hassan Fathi, produced by Mehran Broumand.[1] It revolves around two Persian poets Mawlana and Shams Tabrizi, played by Parsa Pirouzfar and Shahab Hosseini.[2][3] The film is a co-production of Iran and Turkey, made by Dijital Danatlar and Simarya Film Production.[4][5][6]

Intoxicated by Love
Directed byHassan Fathi
Written byHassan Fathi
Farhad Tohidi
Produced byMehran Broumand
Starring
CinematographyMorteza Poursamadi
Edited byCeyda Karagül
Dilber Koyuncu
Music byFahir Atakoğlu
Production
companies
Dijital Danatlar
Simarya Film Production
Distributed byFilmiran (Iran)
Release date
  • April 24, 2024 (2024-04-24) (Iran)
Running time
105 minutes
Countries Iran
 Turkey
LanguagesPersian
Turkish
Box office110,000,000,000 tomans (Iran)

The film was released in Iran on April 24, 2024, and it instantly became one of the best-selling films in history of Iranian cinema. It is also the highest-selling non-comedy film.[7][8] By June, 2024, more than one million and seven hundred thousand people have watched this movie in Iranian cinemas.[9]

Premise

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The film is a take on the life and career of the 13th-century Persian poet Mawlana, his relationship with Shams Tabrizi, the love he had for him, the great influence of Shams over Mawlana in his life and poetry, and his love for the God.

Production

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After 3 years of pre-production, on 24 September 2018, it was announced that a movie will be made about the life story of Mawlana and Shams Tabrizi, directed by Hassan Fathi and produced by Mehran Broumand.[10]

Fathi started shooting “Intoxicated by Love” in Konya in October of 2019. 2 days before the beginning of 2020, the first teaser of the film was released. With the arrival of COVID-19, the news cycle around the film went silent.[11][12] About 6 months later, the crew announced that only a few sequences of the film were left and they were waiting for the reopening of the borders to continue filming (due to COVID).[13][14]

In May 2021, a Persian-language satellite channel announced the broadcast of a Intoxicated by Love TV series in Turkey, which caused a temporary halt in the production of the film.[15][16] The Turkish investor said that the editing and technical stages of the film had been completed and the contract for the broadcast of a series of the film was closed with this network, while the production of the film had not been completed yet. Fathi broke his silence and reacted sharply in a statement calling this news "regrettable".[17]

Finally, with the legal follow-up carried out by the Iranian Ministry of Foreign Affairs, the 100% ownership of the film was given to the Iranian side and the film entered into its final phase of production.[18][19]

Almost all of the filming was done in Konya, Turkey.[20]

Reception

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Box office (Iran)

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A day before the release, "Intoxicated by Love" sold over 1.5 billion Tomans with its pre-sells tickets, making it an imminent record-breaker in the history of Iranian cinema for the highest sells on the release day.[21][22][23]

By attracting 51,000 audience, the movie sold 6 billion Tomans on the release day, breaking a historical record and surpassing even the most successful films in the comedy genre.[24][25][26][27] Mohammadreza Saberi, the secretary and spokesperson of the country's cinematographers association, called the film's level of success "an important event for the Iranian cinema".[28]

The film reached the 4th place in the total sales of 2024's Iranian cinema, with 10.7 billion tomans in the first 2 days of release.[29][30] With 33 billion tomans at the box office in less than a week, the film became the highest-selling non-comedy film in history of Iranian cinema.[31]

Cast

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Music

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Fahir Atakoğlu, the composer of works such as Omar and Magnificent Century, composed the film's music and Alireza Ghorbani performed the title music.[33][34][35]

References

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  1. ^ "موانع پخش فیلم "مست عشق" ساخته حسن فتحی برطرف شد". ایرنا (in Persian). 2021-09-08. Retrieved 2022-09-29.
  2. ^ "واکنش سازندگان فیلم "مست عشق" به مخالفت مراجع". دلگرم (in Persian). 2019-09-25. Retrieved 2022-09-29.
  3. ^ "زمان اکران فیلم جنجالی مست عشق مولانا مشخص شد + فیلم". حیات (in Persian). 2023-12-12. Retrieved 2024-04-07.
  4. ^ "چرا سرمایه‌گذاران پروژه «مست عشق» نام‌ خود را منتشر نمی‌کنند؟". مشرق نیوز (in Persian). 2021-05-17. Retrieved 2024-04-08.
  5. ^ "تریلر رسمی فیلم مست عشق با بازی پارسا پیروزفر-فیلیمنا". فیلو - تماشای رایگان ویدیو (in Persian). Retrieved 2024-04-08.
  6. ^ "فیلم | اولین تیزر فیلم سینمایی «مست عشق» را ببینید". www.khabaronline.ir (in Persian). 2019-12-29. Retrieved 2024-04-08.
  7. ^ "سامانه مدیریت فروش و اکران سینما". www.samfaa.ir. Retrieved 2024-05-02.
  8. ^ ""Intoxicated by Love" breaks box office records on debut in Iran". Türkiye Newspaper. 2024-04-27. Retrieved 2024-06-03.
  9. ^ ایران, عصر. "تازه‌ترین آمار فروش در سینما ؛ رقابت «تگزاس ۳» و «مست عشق»" [The record of visitors of Mast Eshgh movie]. fa (in Persian).
  10. ^ فیلیمو‌شات (2024-04-11). "مست عشق؛ معرفی فیلم شمس و مولانا". فیلیموشات (in Persian). Retrieved 2024-04-12.
  11. ^ "از استفتاء مشکوک تا حواشی جنجالیِ فیلم مولانا و شمس". www.khabaronline.ir (in Persian). 2019-09-25. Retrieved 2024-04-07.
  12. ^ "«مست عشق» پایان تابستان آماده می‌شود". روزنامه دنیای اقتصاد (in Persian). 2024-04-07. Retrieved 2024-04-07.
  13. ^ "داروغه‌زاده: «مست عشق» مجوز ندارد، به جشنواره فجر هم نمی‌آید". www.khabaronline.ir (in Persian). 2019-12-13. Retrieved 2024-04-12.
  14. ^ "«مست عشق» پایان تابستان آماده می‌شود". روزنامه دنیای اقتصاد (in Persian). 2024-04-12. Retrieved 2024-04-12.
  15. ^ "ادامه حواشی فیلم سینمایی «مست عشق» بین حسن فحی و سرمایه گذار ترک". خبرگزاری پانا | Pupils Association News Agency (in Persian). 2024-04-07. Retrieved 2024-04-07.
  16. ^ "ناگفته های "مست عشق" از زبان حسن فتحی| "مست عشق" سریال شبکه ماهواره‌ای نیست". پایگاه خبری و تحلیلی 55 آنلاین (in Persian). 2024-04-07. Retrieved 2024-04-07.
  17. ^ "واکنش تند حسن فتحی به حواشی جدید «مست عشق»". روزنامه دنیای اقتصاد (in Persian). 2024-04-07. Retrieved 2024-04-07.
  18. ^ "«مست عشق» نوروز ۱۴۰۱ اکران می‌شود/ در ایران چیزی به نام تولید مشترک نداریم". جامعه خبری تحلیلی الف (in Persian). 2021-09-11. Retrieved 2024-04-07.
  19. ^ "مشکل «مست عشق» با وساطت سرکنسولگری حل شد/ ماجراها و حواشی «مست عشق» از ابتدا تا امروز". خبرگزاری ایلنا (in Persian). 2021-09-09. Retrieved 2024-04-07.
  20. ^ "فیلم «مست عشق» محصول مشترک ایران و ترکیه ساخته می‌شود". آقای ترکیه. Retrieved 2024-04-10.
  21. ^ "(ویدئو) آنونس رسمی «مست عشق» رونمایی شد". Fararu. 2024-05-23.
  22. ^ "آنونس رسمی «مست عشق» رونمایی شد". IRNA. 2024-05-23.
  23. ^ "آنونس رسمی «مست عشق» رونمایی شد". Asr Iran. 2024-05-23.
  24. ^ "آنالیز فروش سینماها در هفته‌ای که گذشت | «مست عشق» نیامده معادلات گیشه". فیلم‌نیوز (in Persian). 2024-04-24. Retrieved 2024-04-24.
  25. ^ "سامانه مدیریت فروش و اکران سینما". www.samfaa.ir. Retrieved 2024-04-24.
  26. ^ "«مست عشق» رکورد مخاطب روز نخست اکران را شکست/ سردمداری یک فیلم غیرکمدی". IRNA. 2024-05-25.
  27. ^ "«مست عشق» رکورد مخاطب روز نخست اکران را شکست". YCJ. 2024-05-25.
  28. ^ "رکوردشکنی «مست عشق» در روز اول اکران". Quds Online. 2024-04-24.
  29. ^ farhikhtegandaily. "رکوردشکنی مست عشق در سینمای ایران". فرهیختگان آنلاین (in Persian). Retrieved 2024-04-26.
  30. ^ "استقبال مخاطبین سینما از «مست عشق»". SNN. 2024-05-27.
  31. ^ "سامانه مدیریت فروش و اکران سینما". www.samfaa.ir. Retrieved 2024-05-01.
  32. ^ ""مست عشق" در قالب سریال پنج قسمتی ارائه می‌شود". ایمنا (in Persian). 2022-08-20. Retrieved 2022-09-29.
  33. ^ "علت اصلی عدم همکاری همایون شجریان با حسن فتحی در «مست عشق»". اقتصادنیوز (in Persian). 2022-04-18. Retrieved 2024-04-09.
  34. ^ "قطعه اختصاصی فیلم «مست عشق» منتشر شد/ تو مرا جان و جهانی!". خبرگزاری مهر | اخبار ایران و جهان | Mehr News Agency (in Persian). 2024-04-10. Retrieved 2024-04-10.
  35. ^ "تماشا کنید | اولین موزیک ویدیو «مست عشق» با صدای علیرضا قربانی". روزنامه هفت صبح (in Persian). 2024-04-10. Retrieved 2024-04-10.
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