Jameson Hsu is a Taiwanese-American executive who is the CEO and co-founder of Mochi Media, a technology company that builds tools and services for content developers and distributors.[1] Prior to Mochi Media, Hsu co-founded the interactive advertising agency, WDDG.[2]
Education and career
editHsu graduated from Virginia Tech in 1997 with a B.S. in Management Science and Information Technology.
After college, he worked briefly as a management consultant for Price Waterhouse. In 1998, he co-established WDDG in New York City and held the position of managing director. While at WDDG he produced numerous advergames and award-winning advertising campaigns for companies such as HP, Kraft Foods, Altoids and Lego.[3]
In 2005, he and Bob Ippolito founded Mochi Media, the world's largest online games advertising network. His focus for the past eight years has been on brand marketing and creating casual games.[4]
Personal life
editHsu grew up on the East Coast and now lives in San Francisco.
References
edit- ^ Tam, Pui-wing (August 26, 2010). "Flash Back: Demand Up in Engineering Specialty". Wall Street Journal.
- ^ "Free Online Games".
- ^ "Roy Sehgal, Jameson Hsu, Derrick Morton, Christian Batist – THE FUTURE OF THE ONLINE GAMES BUSINESS | Casual Connect". Archived from the original on 2012-03-16. Retrieved 2011-08-02.
- ^ "Mochi Media launches MochiAds, Helping Independent Game Developers Monetize Their Games". Archived from the original on 2014-11-09. Retrieved 2011-08-02.