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Jupiter Media Metrix, an American media measurement and analytics company, was created via the merger of Jupiter Communications and Media Metrix in June 2000.[1]
The Media Metrix part of Jupiter Media Metrix was subsequently sold to comScore. The AdRelevance product was sold to Nielsen NetRatings[2] in 2002 after the FTC blocked a proposed acquisition of Jupiter Media Metrix by NetRatings, and the Jupiter Research business was sold to INT Media Group in June 2002 for $250,000 plus the assumption of liabilities.[3]
References
edit- ^ "Jupiter Media Metrix - Media Metrix Acquires Jupiter Communications - Internet, Company, Stock, Million, October, and Percent". Archived from the original on 2011-07-21. Retrieved 2011-01-15.
- ^ http://www.allbusiness.com/marketing/market-research/192552-1.html [dead link]
- ^ "INT Media Group agrees to acquire assets from Jupiter Research. | Accommodation and Food Services > Accommodation from AllBusiness.com". Archived from the original on 2007-10-27.