KHHM (101.9 MHz) is a commercial FM radio station licensed to Shingle Springs, California, and serving the Sacramento metropolitan area. It is owned by Entravision Communications and airs a Bilingual Rhythmic CHR radio format branded as "Fuego 101.9". KHHM, along with sister stations KNTY, KRCX-FM, and KXSE have their radio studios and offices on Auburn Blvd in Sacramento.

KHHM
Broadcast areaSacramento metropolitan area
Frequency101.9 MHz (HD Radio)
BrandingFuego 101.9
Programming
FormatBilingual Rhythmic CHR
Ownership
Owner
KXSE, KNTY, KRCX-FM, KCVR-FM
History
First air date
1989 (as KLIQ)
Former call signs
KLIQ (1988–1991)
KFIA-FM (1991–1993)
KSSJ (1993–1997)
KRRE (1997–2000)
KCCL-FM (2000–2006)
KNTY (2006–2021)
Technical information[1]
Licensing authority
FCC
Facility ID50302
ClassB
ERP47,000 watts
HAAT154 meters (505 ft)
Links
Public license information
WebcastListen live
WebsiteKHHM Online

KHHM has an effective radiated power (ERP) of 47,000 watts. The transmitter is in Coloma, California, about 30 miles northeast of Sacramento.[2] Although KHHM is licensed for HD Radio, it has yet to sign on a HD2 or HD3 digital subchannel.[3]

History

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Christian contemporary: 1989-1993

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In 1989, the station signed on with a Contemporary Christian music format. Its call sign was KLIQ, better known as Q-102. Its sister station was KFIA, owned by Olympic Broadcasting. In September 1991, it simulcast with KFIA except during drive times and on the weekend when it aired Christian music. Its call sign was changed to KFIA-FM.

Smooth jazz: 1993-1997

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In October 1993, the station switched to a smooth jazz format and the call sign changed to KSSJ. During this period, it was known as "101.9 The City."

Owner American Radio Systems sold 101.9 to EXCL Communications (now part of Entravision Communications) and the KSSJ intellectual property moved to Entercom's 94.7 FM in 1997.

Spanish: 1997-2000

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The station became KRRE and aired a Spanish format called "Radio Romantica."

Oldies: 2000-2006

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In 2000, KSSJ flipped to oldies (as Cool 101.9 under the KCCL-FM calls) after KHYL dropped the format for Rhythmic Oldies. The call sign was changed to KNTY on July 19, 2006.

Country: 2006-2019

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In 2006, the station changed formats to Country music as "101.9 The Wolf" with the call letters KNTY.

Regional Mexican: 2019-2020

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On July 2, 2019, staffers at KNTY and its Columbia-Modesto simulcast KCVR-FM, along with sister KHHM, informed listeners that they have been let go. Both stations were to flip formats on July 8, 2019, with KNTY to take a Regional Mexican presentation. The news ended a 13-year run with Country for "101.9 The Wolf," and a short 4-month run for "98.9 The Wolf."[4]

On July 8, 2019, KNTY changed its format from country to a simulcast of Regional Mexican-formatted KRCX-FM 99.9 Marysville, branded as "La Tricolor".[5]

Ranchera: 2020-2021

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On January 7, 2020, KNTY split from its simulcast with KRCX-FM and launched a Ranchera music format, branded as "José 101.9".[6]

Fuego bilingual CHR: 2021-present

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As part of a shuffle of formats, frequencies and call letters in Entravision's Sacramento cluster, on July 20, 2021, KNTY dropped the ranchera format and "José" branding, and began simulcasting the "Fuego" bilingual top 40 format, which was heard on KHHM (103.5 FM).

"Fuego" moved exclusively to 101.9 FM on August 2. At that time, the KHHM call letters moved to the 101.9 facility. Simultaneously, 103.5 relaunched as classic country-formatted KNTY.[7][8]

References

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  1. ^ "Facility Technical Data for KHHM". Licensing and Management System. Federal Communications Commission.
  2. ^ Radio-Locator.com/KHHM
  3. ^ "Sacramento HD radio guide". Archived from the original on 2011-07-13. Retrieved 2008-05-24.
  4. ^ "KHHM/KNTY Sacramento Staffers Say Goodbye Ahead Of Format Changes" from Radio Insight (July 2, 2019)
  5. ^ KNTY Sacramento Drops Country for La Tricolor Simulcast Radioinsight - July 8, 2019
  6. ^ Another Flip For KNTY Sacramento As It Goes Ranchera Radioinsight - January 7, 2020
  7. ^ "Fuego on the Move in Sacramento".
  8. ^ "Entravision Launches Real Country 103.5 Sacramento".
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38°51′11″N 120°56′28″W / 38.853°N 120.941°W / 38.853; -120.941