KOXR (910 AM) is a commercial radio station licensed to Oxnard, California. It broadcasts a traditional ranchera music format featuring mariachi groups from Mexico. It is owned by Radio Lazer and calls itself "La Mexicana 102.1 y 910 AM."
 | |
| Broadcast area | Ventura County |
|---|---|
| Frequency | 910 kHz |
| Branding | La Mexicana 102.1 y 910 AM |
| Programming | |
| Format | Ranchera/mariachi |
| Ownership | |
| Owner | Radio Lazer |
| History | |
First air date | June 11, 1955 |
Call sign meaning | K OXnaRd |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 866 |
| Class | B |
| Power | 5,000 watts day 1,000 watts night |
| Translator(s) | 102.1 K271CY (Oxnard) |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | KOXR Online |
By day, KOXR broadcasts at 5,000 watts. But to avoid interference to other stations on 910 AM, it reduces power at night to 1,000 watts. It uses a directional antenna at all times. The transmitter is off Southern Pacific Milling Road in Santa Paula, near the Santa Clara River.[2] KOXR is also heard on 250 watt FM translator K271CY at 102.1 MHz in Oxnard.[3]
History
editOn June 11, 1955, the station first signed on. It was owned by the Oxnard Broadcasting Corporation.[4] For several decades the station aired a variety format, which always included at least a few hours of Spanish-language programming each week. By 1964, 90 hours of the weekly schedule was in Spanish (approximately 70% of the then-standard 18-hour broadcast day).[5]
By the fall of 1966, KOXR's entire 18-hour broadcast day was in Spanish.[6]
In 1970, Oxnard Broadcasting sold KOXR to Howard A. Kalmenson for $598,000.[7] Kalmenson subsequently formed Lotus Communications with KOXR and co-owned KWKW in Pasadena, CA and KENO in Las Vegas, Nevada. Lotus kept the station until 1994, when they sold it to Albert and Jacquelyn Vera for $350,000.[8] Albert Vera had been a deejay at KSPA (now KUNX) in Santa Paula, California when it was a Spanish-language station in the 1960s.[9] He sold the station to Radio Lazer three years later.
References
edit- ^ "Facility Technical Data for KOXR". Licensing and Management System. Federal Communications Commission.
- ^ Radio-Locator.com/KOXR
- ^ Radio-Locator.com/K271CY
- ^ "Directory of AM and FM Radio Stations in the U.S." (PDF). Broadcasting Yearbook 1959. Retrieved April 21, 2018.
- ^ "Radio and television stations with major Spanish programing" (PDF). Broadcasting, May 25, 1964. Retrieved August 5, 2021.
- ^ "KOXR trade ad" (PDF). Broadcasting, September 19, 1966. Retrieved August 5, 2021.
- ^ "Approved" (PDF). Broadcasting, November 9, 1970. Retrieved August 5, 2021.
- ^ "Business" (PDF). Broadcasting, August 8, 1994. Retrieved August 5, 2021.
- ^ "Howling Success: Oxnard's Spanish-Language Radio Lobo Gains Popularity With Outlandish Antics". Los Angeles Times, April 24, 1995. Retrieved August 5, 2021.
External links
edit- FCC History Cards for KOXR
- KOXR website
- Official Facebook page
- Facility details for Facility ID 866 (KOXR) in the FCC Licensing and Management System
- KOXR in Nielsen Audio's AM station database
34°16′58″N 119°07′36″W / 34.28278°N 119.12667°W
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