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L'Instant Durable was a French brand of paper models of architectural structures[1] produced by Société Presse Régie Édition Publicité (SOPREP),[2] a publishing company based in Clermont-Ferrand, France, active from 1967 to 2016.[3]
History
editPaul de Boever, architect, and Alain de Bussac who was working in the graphic arts and industries, conceived the L'Instant Durable brand, influenced by the tradition of architectural paper modelling[4] introduced by the Épinal printworks in the 19th century. They created the concept of the livre-maquette (model book): the cutouts were bound in a book, which included a historic text on the architectural object. It was translated into several languages. The authors were architects and artists who used the latest reproduction techniques. All the structures were represented at a similar scale (1/250 or, more rarely, 1/500).[5]
In 1983, the collection Architecture et Modélisme is launched with the first title being on the Château de Chenonceau (architects P. De Boever and Bernard Deubelbeiss, texts A. de Bussac).
From 1984 onward, several titles appear each year in the model-book collection, each one requiring two years preparation. The publishing house gathers together new architects : Thierry Hatot, Jean-Marie Lemaire, Jean-Tristan Roquebert and new graphic artists and illustrators : Anne-Marie Piaulet, Pierre Guérin, Hughes Renier, Jacques Martin (creator of the comic book characters Alix and Enak).
In 1986, creation of a collection of postcard models to cut out representing world-famous monuments, with a definite predominance of European monuments, as well as historic statuettes. This collection includes more than 150 titles in its catalogue in 2009. In the same year a collection of die-cut model cards makes its debut.
In 1991, the new collection Grand Angle proposes models on more varied themes to complement the models consecrated to architecture.
In 1998, launching of Compas, a collection of books on art and architecture in the form of mini encyclopaedias with the collaboration of specialists such as François Taillandier (Grand Prix du roman de l'Académie française), Thierry Hatot (lauréat du Salon du Livre d'Architecture de Briey), Bénédicte Tézenas du Montcel, Alain Berghmans, Bernard Deubelbeiss.
In 2000 : L'Instant Durable secures the exclusive distribution of the Éditions Paléo, specialists in the publication of reference texts (from Antiquity to 20th century) in their integral version.
SOPREP entered liquidation proceedings in 2016.[3] Hatot stayed active as a designer, and L'Instant Durable publications were taken over by another company, under the L'Autre Chemin brand.[6]
References
edit- ^ Böhme, Ulrich (2018). Cardboard model making: Practice and history. Verlag für Technik und Handwerk neue Medien . ISBN 9783881804844.
- ^ "fiche d'identité de la société". www.societe.com (in French). Retrieved 2019-06-26.
- ^ a b "SOC PRESSE REGIE EDITIONS PUBLICITE (EDITIONS L INSTANT DURABLE) (SOPREP)". L'Annuaire des Entreprises françaises quote (in French). 867200503. Retrieved 2023-07-25.
transl. BODACC [Official Civil and Commercial Advertising Newsletter] announcements ... • 2019-03-13: Closing judgment for insufficient assets • 2019-01-22: List of claims arising after the judgment to open judicial liquidation proceedings • February 24, 2016: Judgment to open judicial liquidation
- ^ (Dieter Nievergelt, Architecture in paper, Musée historique de Lausanne, Lausanne, 2000, ISBN 2-9515033-2-6, p. 31-39)
- ^ (Liane Strüver und Dieter Nievergelt, Arbeitskreis Geschichte des Kartonmodellbaus (AGK) Heft 7, Streuer and Strüver Gmbh, Hamburg, 2007, p. 45-52)
- ^ Lemesle, Emmanuelle (2021-12-02). "À Caen, Étienne Dumortier lance une souscription pour commercialiser sa maquette de l'Abbaye aux Hommes" [In Caen, Étienne Dumortier launches a subscription to market his model of the Abbaye aux Hommes]. Le Parisien (in French). Retrieved 2023-07-25.
transl. "Since the age of 7, I have been interested in models, especially those of L'Instant Durable editions, which have become L'Autre chemin editions today. I thus discovered significant buildings in France, and their history. But it was not enough for him to have made one himself: the future architect wanted to share it. He then contacted Thierry Hatot, from L'Autre chemin, and together they launched a subscription to edit the model with 500 copies. The mission will be successful if 100 people subscribe.
Bibliography
edit- Collective : Architecture à découper, Stichting Kunstprojecten, Rotterdam, 1987, ISBN 90-71893-01-4
- Dieter Nievergelt (2000). Architecture de papier. Lausanne: Musée historique de Lausanne. ISBN 2-9515033-2-6.
- Historique de la société, conception des modèles et catalogue : article rédigé à l'issue d'une interview d'Alain de Bussac par Liane Strüver le 22 juin 2006 et d'informations obtenues de la société en 2007.
- collectif (1987). Architecture à découper (in French). Rotterdam: Stichting Kunstprojecten. ISBN 90-71893-01-4.
- Réalisé en collaboration avec la Caisse Nationale des Monuments Historiques, l'ouvrage présente, après un historique partant de la fin du XVIIe siècle, plusieurs maquettes du monde entier, dont celles de L'Instant Durable.
- Jean-Charles Trebbi (2010). L'art de la découpe: design et décoration (in French). Paris: Éditions Alternatives. p. 29. ISBN 978-2-86227-647-2.
- L'auteur évoque "la découpe sur différents matériaux, en particulier le papier, support remis en valeur depuis un quart de siècle en France par l'Instant Durable pour représenter le patrimoine architectural".
External links
edit- Homepage of L'Instant Durable (in French and English)