Labubu is an elf character plush toy with a playful yet slightly fierce look. It features a round, furry body, wide eyes, pointed ears,[1] and a set of sharp teeth that form a mischievous smile.[2][3]
History
editLabubu is a character designed by Kasing Lung, a Hong Kong-born artist raised in the Netherlands. Lung created the story series The Monsters, which was influenced by Nordic folklore[3] and mythology that he enjoyed during his childhood.[4] This tribe includes Zimomo, Tycoco, Spooky, Pato and Labubu.[5][6] According to CNA Lifestyle (2024), Lung initially sketched his designs with a pen. His love for fairy tales eventually led him to paint Labubu and its friends.[2]
Labubu was first introduced in 2015[4] but gained wider recognition in 2019 following a collaboration with Pop Mart.[5][6] This partnership boosted Labubu's popularity among collectors. Labubu dolls have since been produced in various colors, shapes, and sizes, ranging from plush toys to vinyl figures.[2]
The toy gained widespread attention in April 2024 after Blackpink's Lisa was spotted with it,[5] both as a plush toy[7] and as a keychain on her bag. This sparked a trend that quickly contributed to its growing recognition in Thailand and other parts of Southeast Asia.[2]
Pop Mart's 2024 interim report, released on August 20, revealed that "The Monsters" line generated sales of 6.3 billion Chinese yuan (approximately $87 million) in the first half of the year.[1]
References
edit- ^ a b Bharade, Aditi; Liam, Erin (2024-11-15). "A fluffy, $85 toy is taking Asia by storm and sparking legions of knockoffs. Inside the meteoric rise of Labubu". Business Insider. Retrieved 2024-11-19.
- ^ a b c d Tabiolo, Jewil Anne M. (2024-10-19). "All You Need to Know:Labubu 'hottest collectible' right now". SunStar Publishing Inc. Retrieved 2024-11-19.
- ^ a b Surbano, Eric E. (2024-09-21). "Decoding the Labubu hype from its origins to creator and celebrity endorsements". Prestige Online - Malaysia. Retrieved 2024-11-19.
- ^ a b Fernando, Jeff (2024-10-23). "Labubu mania sweeps the Philippines: Celebrities can't get enough of these whimsical toys". Daily Tribune. Retrieved 2024-11-19.
- ^ a b c Zachariah, Natasha Ann (2024-11-14). "Going ga-ga over Labubu: The toy that has fans fighting, faking and stealing it". The Straits Times. Retrieved 2024-11-19.
- ^ a b Bargeron, Sadie. "Blackpink's Lisa's favorite Pop Mart toy Labubu causes global mania | Jing Daily". jingdaily.com. Retrieved 2024-11-19.
- ^ Chang, Andrea (2024-11-05). "Overnight lines, mall fights and instant sellouts: Labubu toy mania comes to America". Los Angeles Times. Retrieved 2024-11-19.