mahabis, (stylised version vs Mahabis) is an e-commerce led, premium lifestyle brand founded in 2014, headquartered in London, with manufacturing in Europe and China. After entering administration on 27 December 2018,[1][2] in January 2019 mahabis was acquired by YYX Capital, a special situations focused consumer investment company founded in April 2018. The company was given the Best Innovation in Footwear award at the Drapers Footwear Awards in 2015,[3] and was also a finalist in two categories at those same awards.[4]

Products

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mahabis sells a range of slippers and accessories. Their curve slippers feature a natural rubber sole so that they can be used both indoors and outdoors.[5]

The designs of the slipper and the detachable sole were developed using techniques such as 3D printing.[6] This enabled the brand to take the product from conception to market more quickly than traditional methods.[citation needed] The final product features materials conventionally used outside of textiles, such as neoprene and TPU.[citation needed]

References

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  1. ^ "Mahabis Limited in Administration". Mahabis Limited [GB].
  2. ^ Wood, Zoe (31 December 2018). "Upmarket slipper brand Mahabis calls in administrators". The Guardian. Retrieved 6 September 2020.
  3. ^ "Winners 2015 - Drapers Footwear Awards". footwearawards.drapersonline.com.
  4. ^ "Shortlist 2015 - Drapers Footwear Awards". footwearawards.drapersonline.com.
  5. ^ White, Jeremy (13 April 2015). "Gear WIRED loves: Design" – via www.wired.co.uk.
  6. ^ "Mahabis Modern Slippers". Design Milk. 23 July 2015.
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