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Mariam Kaleem Agyeman-Buahin (born 1st November 1984) is a Ghanaian marketer, financial technology professional, and brand consultant who is the group head of brand and marketing at Letshego Holdings. She currently works across Africa, focusing on raising awareness and increasing the accessibility of financial products and solutions aimed at engaging underserved populations.[1][2][3]
Mariam Kaleem Agyeman-Buahin | |
|---|---|
 | |
| Born | 1st November 1984 Ghana |
| Nationality | Ghanaian |
| Occupation | Financial Technology |
| Known for | Letshego Head of Digital Marketing |
Early life and education
editMariam Kaleem Agyeman-Buahin was born in Ghana. She had her Ordinary and Advanced Level Certification at the Ghana International School, Cantonments-Accra. She then later had tertiary education at the Kwame Nkrumah University of Science and Technology (KNUST), Kumasi, where she studied BA in Communication Design (major in Advertising, Integrated Marketing Communication, and Packaging).
Career
editAgyeman-Buahin began her career as a Projects and Client Service Manager at Media Whizz Kids Limited (subsidiary of MMRS Ogilvy Group). Prior to joining Letshego,[3] Agyeman-Buahin was employed by Standard Chartered Ghana. She joined the international banking group in September 2016 as country manager for brand, marketing, and sponsorship before becoming the head of digital banking and financial inclusion, and corporate partnerships. Before banking, Agyeman-Buahin worked with Vodafone Ghana’s head of brand engagement and sponsorship.[4]
Honors and Awards
editReferences
edit- ^ Starrfm.com.gh (2021-04-28). "Mariam Kaleem Agyeman-Buahin is new Group Head of Digital Marketing for Letshego". Starr Fm. Retrieved 2024-10-23.
- ^ "Letshego Africa Engages Mariam Agyeman-Buahin". DailyGuide Network. 2021-05-03. Retrieved 2024-10-23.
- ^ a b "Letshego Africa targets Ghana to expand digital skills with Mariam Kaleem Agyeman-Buahin appointment – Citi Business News". citibusinessnews.com. Retrieved 2024-10-23.
- ^ "MTN@25 gathers SME leaders for one game-changing business breakfast - MyJoyOnline". www.myjoyonline.com. 2021-07-08. Retrieved 2024-10-23.
- ^ Francis (2024-10-10). "Brand management evolution: Trends shaping the future". The Business & Financial Times. Retrieved 2024-10-24.
- ^ Debrah, Ameyaw (2021-11-01). "Ghana Ladies in Tech Summit & Awards announces winners - AmeyawDebrah.com". Retrieved 2024-10-24.
- ^ Starrfm.com.gh (2021-10-27). "Ghana Ladies in Tech Summit & Awards held". Starr Fm. Retrieved 2024-10-24.
- ^ Atoklo, Dziedzom (2021-11-03). "Ghana Ladies in Tech Summit Awards held". The Business & Financial Times. Retrieved 2024-10-24.
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