Nagi Maehashi is an Australian author, cook and business owner. She created the website RecipeTin Eats and the not-for-profit organization RecipeTin Meals, and is the author of the bestselling cookbook RecipeTin Eats Dinner.
Nagi Maehashi | |
|---|---|
| Born | Japan |
| Alma mater | |
| Occupation(s) | Writer, businesswoman |
Biography
editMaehashi was born in Japan and grew up in Sydney, Australia.[1]
She attended North Sydney Girls High School and completed a Bachelor of Commerce at the University of Technology Sydney. She worked in corporate finance, including in roles at PwC and Brookfield Multiplex, before launching her cooking blog in May 2014.[2]
Maehashi's first book, RecipeTin Eats Dinner, was published in 2022 by Pan Macmillan Australia. As of January 2024 it had sold over 250,000 copies in Australia.[3] It was the bestselling book in Australia in 2023 and was the highest-selling title by a debut Australian author in its first week of release. It won the Australian Book Industry’s Book of the Year Award in 2023.[4] As of 2023, the RecipeTin Eats website was receiving over 14 million visitors per week.[4]
Maehashi's second book, Tonight, was published by Pan Macmillan Australia in October 2024.[5] In its first week of release, it broke the Australian record for the highest first-week sales of a nonfiction book since Bookscan Australia records began in 2002.[6]
Maehashi is also a frequent contributor to Good Food, the food blog of The Sydney Morning Herald and The Age.[7]
Maehashi's Golden Retriever, Dozer, features at the end of each RecipeTin Eats recipe and has built his own online following.[8][4]
Philanthropic work
editDuring Australia’s COVID-19 lockdowns, Maehashi created and contributed to a GoFundMe page to fund meals for healthcare workers.[2] In 2021 she created RecipeTin Meals, providing meals to people in need.[1] As of 2023, RecipeTin Meals was distributing up to 500 meals per day.[4]
In popular culture
editReflecting the popularity of RecipeTin Eats, in 2024 the Australian satirical website The Betoota Advocate published a mock news story with the headline “Entire Nation Seemingly Unable to Cook Without Consulting RecipeTin Eats”.[9]
References
edit- ^ a b "Cooking up a storm: How Nagi Maehashi turned RecipeTin Eats into a global hit". Good Food. 2022-10-17. Retrieved 2024-10-13.
- ^ a b Barlass, Tim (2021-07-03). "Lockdown cooking take two: this time, it's easier". The Sydney Morning Herald. Retrieved 2024-10-13.
- ^ Steger, Jason (2024-01-11). "Appetite for cookbooks remains as book sales dip". The Sydney Morning Herald. Retrieved 2024-10-13.
- ^ a b c d Story, Hannah (2023-05-25). "Give them what they want: RecipeTin Eats' Nagi Maehashi wins book of the year". The Sydney Morning Herald. Retrieved 2024-10-13.
- ^ "Set the flavour to max: Three dishes from RecipeTin Eats' new cookbook". Good Food. 2024-10-08. Retrieved 2024-10-14.
- ^ Mem: 7439104. "Maehashi's latest 'RecipeTin Eats' debuts at number one, breaks sales record | Books+Publishing". Retrieved 2024-10-25.
{{cite web}}: CS1 maint: numeric names: authors list (link) - ^ "RecipeTin Eats x Good Food". Good Food. 2022-06-06. Retrieved 2024-10-13.
- ^ "Meet Dozer". RecipeTin Eats. 2018-12-12. Retrieved 2024-10-13.
- ^ Bateman, Effie (2024-10-04). "Entire Nation Seemingly Unable to Cook Without Consulting RecipeTin Eats". The Betoota Advocate. Retrieved 2024-10-13.