Neila Medeiros (born September 24, 1977) is a Brazilian journalist, publicist and TV host.

Neila Medeiros
Born (1977-09-24) September 24, 1977 (age 47)
Brasília, Federal District, Brazil
Occupation(s)Journalist, publicist and TV host
Children3

Biography

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Graduated in journalism at Higher Education Institute of Brasília, advertising at Universidade Potiguar and radio broadcasting at the Rio Grande do Norte Radialists Union, Neila began her career in Natal as a producer at an advertising agency. She began her career on television in 2001, working on TV Ponta Negra, an affiliate of SBT, in Rio Grande do Norte. presenting Jornal do Dia. She then returned to her birthplace, presenting the program Carreiras, on TV Justiça and then returning to SBT, acting as presenter of newscast SBT Brasília.

Being considered in the best TV anchor category in Brasília, with the Prêmio Engenho de Comunicação,[1] her performance at the head of SBT Brasília, made her more prominent in SBT's journalistic schedule, and in mid-2013, she was invited to eventually present SBT Manhã.[2] Her good performance led to her being invited to move to São Paulo, and present her first national newspaper, SBT Notícias.[3] With the end of the program, she presented the Saturday editions of SBT Brasil, and in January the Jornal do SBT, covering Karyn Bravo's maternity leave.[4]

On November 6, 2014, Neila Medeiros began presenting the news program Notícias da Manhã after César Filho left for RecordTV.[5]

On April 10, 2015, the end of the news program was announced and Neila took over the eventual presentation of the other news programs in the house.[6]

On June 24, 2015, she was dismissed from SBT along with affiliate coordinator Renato Dilago and one of the editors, Marco Nascimento.[7]

On June 25, 2015, her dismissal was annulled and the presenter subsequently had her contract renewed.[8] Neila returned to Brasília and in 2016 returned to command SBT Brasília. This managed to increase the channel's audience ratings in the federal capital. With Neila in charge, the lunchtime news reached 9 to 12 points, thus remaining in second place alone at the time, beating Record and disturbing the first place. The public's acceptance of the journalist is very high, both in Brasília and in São Paulo, where Neila left many fans and admirers of her work.

On June 16, 2021, Neila left SBT due to a reformulation at the station and on March 7, 2022, she agreed with RecordTV Brasília to present the local newscast DF no Ar.

Medical Marijuana

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In 2016, Federal District Judge George Lopes Leite granted habeas corpus in favor of Neila's family so that they could cultivate cannabis sativa (marijuana plant). Neila's daughter has Silver-Russell syndrome, which causes daily seizures and painful spasms. Each imported ampoule of cannabidiol costs around 300 dollars. Neila and her daughter Júlia participated in Salvo Conduto (2018). The documentary tells the stories of five families who grow marijuana for medicinal use.[9]

References

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  1. ^ Luiz, Wagner (August 24, 2011). "Neila Medeiros, do SBT, leva prêmio de melhor apresentadora do Distrito Federal" [Neila Medeiros, from SBT, wins the award for best presenter in the Federal District]. Audiência e TV (in Brazilian Portuguese). Archived from the original on October 15, 2011. Retrieved September 15, 2023.
  2. ^ Redation (August 5, 2013). "Neila Medeiros, do SBT Brasília, assina com o SBT de São Paulo" [Neila Medeiros, from SBT Brasília, signs with SBT São Paulo]. NaTelinha (in Brazilian Portuguese). Archived from the original on August 10, 2021. Retrieved September 15, 2023.
  3. ^ Redation (September 23, 2013). ""SBT Notícias" estreia nesta segunda no SBT; confira detalhes" ["SBT Notícias" premieres this Monday on SBT; check details]. NaTelinha (in Brazilian Portuguese). Archived from the original on March 5, 2016. Retrieved September 15, 2023.
  4. ^ Redation (November 21, 2013). "Neila Medeiros, ex-"SBT Notícias", assumirá bancada de jornais do SBT" [Neila Medeiros, former "SBT Notícias", will take over SBT's newspaper bench]. NaTelinha (in Brazilian Portuguese). Archived from the original on March 6, 2016. Retrieved September 15, 2023.
  5. ^ Redation (November 5, 2014). "SBT afasta César Filho e antecipa estreia de Neila Medeiros" [SBT removes César Filho and anticipates the debut of Neila Medeiros]. Notícias da TV (in Brazilian Portuguese). Archived from the original on November 6, 2014. Retrieved September 15, 2023.
  6. ^ Ricco, Flávio (April 10, 2015). "SBT acaba com "Notícias da Manhã" de Neila Medeiros" [SBT ends Neila Medeiros' "Notícias da Manhã"]. UOL TV e Famosos (in Brazilian Portuguese). Archived from the original on April 13, 2015. Retrieved September 15, 2023.
  7. ^ Peccoli, Vitor (June 24, 2015). "SBT dispensa Neila Medeiros e chefes de jornalismo" [SBT dismisses Neila Medeiros and heads of journalism]. TV Foco (in Brazilian Portuguese). Archived from the original on June 28, 2015. Retrieved September 15, 2023.
  8. ^ Ricco, Flávio (June 25, 2015). "SBT anula demissão da jornalista Neila Medeiros" [SBT annuls dismissal of journalist Neila Medeiros]. UOL TV e Famosos (in Brazilian Portuguese). Archived from the original on June 27, 2015. Retrieved September 15, 2023.
  9. ^ Redation (February 19, 2019). "Documentário sobre famílias que cultivam maconha para uso medicinal tem exibição na Paraíba" [Documentary about families who grow marijuana for medicinal use is shown in Paraíba]. G1 (in Brazilian Portuguese). Archived from the original on September 26, 2019. Retrieved September 15, 2023.