Populus is a market research company in the United Kingdom formed in 2003.
Populus co-founded the British Polling Council in 2004 and regularly publishes opinion polls on voting intention and as well as other political and commercial issues.[1][2] It is also a member of the Market Research Society.[3]
Populus conduct telephone research using random digit dialing.[4]
In 2020 Populus became part of Yonder Consulting.[5]
References
edit- ^ "On November 15th the British Polling Council (BPC) will be launched". British Polling Council. 1 November 2004. Archived from the original on 13 April 2010. Retrieved 14 August 2009.
- ^ "Polling Archive > Politics". Populus. Archived from the original on 31 August 2009. Retrieved 14 August 2009.
- ^ "Research Buyer Company | Market Research Society".
- ^ "Populus Data Solutions web site". 2012. Retrieved 30 June 2013.
- ^ "Yonder Consulting | Market Research Agencies | the Research Buyers Guide".
External links
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