A program book is a printed schedule of meeting events, locations of function rooms, location of exhibitors, and other pertinent information pertaining to a convention or conference. It is customary in many cases to sell advertising in program books to cover part of the costs of operation.[1]
Usage
editProgram books are used at events where the use of a phone would be disruptive, where the attendee base is an older demographic that are less likely to use a phone or app, or when the event map is unintuitive or the event spans multiple days or venues.[2]
References
edit- ^ Koenig, David. "How to Design an Event Program Book". Techwalla. Retrieved 12 September 2019.
- ^ "What to Include in Your Event Program". eventbrite blog. eventbrite. 7 March 2018.
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