Proviz is a British company specialising in the design and production of high visibility and reflective sportswear and accessories for cycling and running.[1][2]
 | |
| Company type | Private |
|---|---|
| Industry | |
| Founded | 2008 in London, England |
| Founders |
|
| Headquarters | , |
| Products | High-visibility clothing |
| Website | www |
History
editProviz was founded in 2008 by two brothers Anthony and Rupert Langly Smith when they were both working in London and commuting to their respective jobs by bicycle.[3] In 2008 they began to develop their own range of high visibility, reflective clothing for cycling and they launched their first five products in 2009.[4]
In 2012, Proviz started working with Moore Large & Co Ltd, UK suppliers, and distributors of bicycles, bicycle accessories, and motorcycles.[5] In July 2016 the company produced the Reflect360 CRS (Colour Reflective System).[6][7][8]
In September 2016 Proviz opened its first US warehouse and launched a US website with the aim of selling directly to the American and Canadian public.[9]
In May 2017 the company started a website for Australia working with Bike Parts Wholesale to distribute its products to third-party retailers in Australia. In October 2017 the company launched their German website and began working with outdoor equipment distributor Relags, bringing the Proviz brand to shops in mainland Europe for the first time.[10]
In October 2018, Proviz celebrated their 10th Anniversary and they started a ‘Defy the Darkness’ campaign.[11]
Charity partnerships
editFrom its early days in 2008, Proviz has partnered with the charity World Bicycle Relief,[12] which provides Buffalo Bicycles to students, healthcare workers and entrepreneurs in rural Africa. They introduced a system where customers can support World Bicycle Relief’s work by hitting a button at the checkout to donate 50p. Proviz and their customers have provided the funds for 60 Buffalo Bicycles.[13]
In 2014, Proviz sponsored The One Show’s Rickshaw Challenge for Children in Need. The challenge saw six young people - all of whom had benefitted from the work of Children in Need - pedal a rickshaw 450 miles, from Salford in Manchester to the EastEnders set in the fictional London borough of Walford.[14]
See also
editReferences
edit- ^ "Make Your Workout Safer: Run, Bike Or Walk With Amazing High-Visibility Performance Gear". Forbes.Allison Ormsted, Forbes. Jan 13, 2017
- ^ "Innovation Fund clothing company shortlisted for two business awardsInnovation Fund clothing company shortlisted for two business awards"., Bailiwic Express, 12 November 2018
- ^ "Proviz Sports shortlisted for two business awards". 19 November 2018., Gary, Endurance Business. 19 November 2018
- ^ "Proviz Sports celebrates tenth anniversary with "Defy The Darkness" campaign". 9 October 2018. BikeBiz. 9 October 2018
- ^ "Moore Large signs Proviz". 23 July 2010. Jonathan Harker, BikeBiz. 23 July 2010
- ^ Angelini, Francesca (5 June 2023). "Beaming like one happy and safe human beacon". The Times.Francesca Angelini, The London Times. December 28, 2014
- ^ "New Proviz ranges to be distributed by Moore Large". 12 September 2016. Kieran Howells, Bikebiz. 12 September 2016
- ^ "Proviz REFLECT360 Cycling Backpack". 17 August 2018. Simon Smythe, Cycling Weekly. 17 August 2018
- ^ "ProViz introduces Reflect360 Dry Bag for wet weather commuting". Bicycle Retailer. Retrieved 5 November 2018
- ^ "Portland cyclists and runners are loving this super-bright reflective jacket".Pat Doori, kgw.com, 18 February 2019
- ^ "Proviz Sports celebrates tenth anniversary with "Defy The Darkness" campaign". 9 October 2018. Rebecca Morely, Bikebiz. 9 October 2018
- ^ "Proviz and WBR an illuminating partnership". Archived from the original on 2019-03-30. Retrieved 2019-10-14. World Bicycle Relief. 26 June 2018
- ^ "Proviz and WBR, ann illuminating partnership". Archived from the original on 2019-03-30. Retrieved 2019-10-14. World Bicycle Relief. Retrieved October 13, 2019
- ^ "Rickshaw Challenge 2014". BBC. Retrieved October 13, 2019
External links
edit- Official website
- Proviz Sports profile at Companies House