Voom HD Networks

(Redirected from Rainbow DBS Company)

Voom HD Networks was a suite of 25 original high-definition television channels owned by AMC Networks. The channels were produced in Crystal Clear Hi-Definition with Dolby Digital 5.1 Surround Sound and were the largest suite of HD channels in the world[1] as part of a 15-year agreement between AMC Networks and Dish Network.

Voom HD Holdings
Voom HD Networks
FormerlyRainbow HD Holdings
Company typePrivate limited liability company
IndustryBroadcasting, high-definition television
Founded27 June 2003
Defunct20 January 2009
FateCeased operations
Headquarters
United States
ProductsTelevision channels
OwnerAMC Networks

History

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The Voom HD Networks were originally part of the Voom DTH satellite platform launched by Cablevision and were operated by its subsidiary, Rainbow DBS Company. The original Voom DTH was primed as a competitor to the established DirecTV and Dish Network systems, with its goal to become the first television provider with a lineup consisting mainly of high-definition TV networks. As part of this endeavor, Voom launched in 2003 twenty-one original channels that were completely in HD.

Service was broadcast via the Rainbow-1 communications satellite, which was built by Lockheed Martin and launched on July 17, 2003. It continues to operate from the 61.5°W orbital location, over the Atlantic Ocean.

Voom used the same unique 8PSK Turbo-coded modulation scheme as Dish Network but with a symbol rate of 22 MSPs 5/6 FEC versus Dish Network's 21.5 MSPS 2/3 FEC resulting in a data rate of 50.5 Mbit/s per transponder versus Dish Network's 41 Mpbs. Despite the same modulation scheme, Voom and Dish Network were incompatible given Voom's choice of conditional access and the system's standard. Dish Network uses Nagravision and DVB whereas Voom used Motorola's Digicipher II scrambling and system information.

Voom broadcasts their MPEG-2 video in either low-rate standard definition or medium-rate high definition. Many of their channels were encoded as 1440x1080i versus the 1920x1080i the ATSC system was designed for. Additionally, the video bit rate was often far below the 15 Mbit/s rates chosen for ATSC with its multiplex rate of 19.3 Mbit/s. This resulted in poor video quality both in SD and HD. Dolby AC-3 was the audio standard like all Digicipher-based networks.

In early 2005, Voom's parent company Cablevision announced it would seek "strategic alternatives" for Rainbow Media Enterprises. This business unit contained its Voom satellite service, leaving the future of Voom in question. Cablevision's board proceeded to shut the Voom satellite service down: The satellite service ceased on April 30, 2005, and Rainbow-1 and VOOM's spectrum allocations were sold to EchoStar.[2]

Work on the Voom HD channels continued. In April 2005, Rainbow Media and Dish Network entered into a 15-year affiliation agreement whereby EchoStar's Dish Network obtained the right to distribute the Voom channels until 2020 and agreed that it would pay Rainbow Media monthly subscription fees for the life of the agreement. The subscription fees started at $3.25 per subscriber in the first year of the contract and were to increase to $6.43 per subscriber by the year 2020.[3] In a separate agreement, EchoStar's Dish obtained a 20% ownership interest in Rainbow Media (the business unit that contained the Voom HD channels) and Rainbow agreed to invest $100 million into the Voom service each year for the first five years of the agreement.[4] As a result, EchoStar's Dish Network announced that they would be adding ten of Voom's original 21 channels to their lineup starting May 1; the remaining channels were added on February 1, 2006.

Upon launch, the Voom HD channels were very well received and EchoStar's HD subscriber base expanded from about 20,000 at the end of 2005 to about 1.3 million at the end of 2007.[3]

In addition to being carried by Dish Network, the HD channels were relaunched by Rainbow Media under the name "Voom HD Networks." Due to issues surrounding the formatting of the channels, fifteen of the 21 original channels were initially retained. Voom's HD collection was added to Cablevision's cable-TV HD lineup in late June 2007.

In January 2008, EchoStar's Dish Network abandoned the affiliation agreement claiming that Voom had failed to invest $100 million in the service during 2006 although Cablevision and Rainbow provided Dish Network with the financial statements documenting their compliance. Dish Network proceeded to remove ten of the channels from their lineup on May 12, 2008, with the remaining five removed the next day,[5][6][7][8]

Following the litigation discovery process, the Court granted Voom's motion for discovery sanctions.[9] The New York State Supreme Court found that EchoStar's Dish Network "systematically destroyed evidence" in the case and stated that “it is entirely possible that the documents destroyed by EchoStar demonstrated that EchoStar knew all along that there was no breach...and would prove Voom's case.” The Judge also stated that he would tell jurors that Dish Network destroyed evidence and that the jury may assume the evidence would have been helpful to Voom's case.[9]

According to Sanford C. Bernstein analyst Craig Moffett in a recent Wall Street Journal article, "cases involving spoilation of evidence rarely go to trial because the odds are so skewed against the offending party." In this case, the judge would tell the jury that EchoStar failed to preserve certain evidence and bar Dish from calling its expert witness to testify on damages.[10]

Additionally, the Court stated in its November 3, 2010 ruling: “In conclusion, the court notes EchoStar's pattern of egregious conduct and questionable – and, at times, blatantly improper – litigation tactics. EchoStar's spoliation in this action, and the fact that it has been sanctioned for spoliation in previous actions, is precisely the type of offensive conduct that cannot be tolerated by the court. Similarly egregious is EchoStar's last-minute finagling with expert reports, believing that it can play fast and loose with the rules of procedure to enhance its litigation posture.”[11]

The trial commenced on September 19, 2012, in the New York State Supreme Court. During the summer of 2012, financial analysts who covered Dish Networks urged the company to settle the lawsuit in advance of the trial, as “the odds would...appear to be heavily in Cablevision's/AMC's favor.”[12]

On October 21, 2012, Cablevision and AMC Networks announced they had settled their legal disputes with Dish Networks over Voom HD, an indirect subsidiary of AMC Networks. The dish was to pay a settlement of $700 million to Cablevision and AMC Networks, $80 million would go to the purchase of Cablevision's multichannel video and distribution licenses in 45 U.S. metropolitan areas.

References

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  1. ^ Moss, Linda (May 16, 2008). "Dish Network Lowers the Boom on Voom". Multichannel News. Retrieved June 27, 2018.
  2. ^ "Rainbow Media Holdings to launch and operate Voom-21". Business Wire. April 29, 2005.
  3. ^ a b "Voom Files Against EchoStar". Inside Satellite TV. 8 June 2008.
  4. ^ "Dish Lowers Boom On Rest Of Voom". Multichannel News. 14 May 2008.
  5. ^ "Dish Network: No Room For Voom". Multichannel News. 2008-05-13.
  6. ^ "Dish Lowers Boom On Rest Of Voom". Multichannel News. 2008-05-14.
  7. ^ "Rainbow Pulls Plug On Voom HD Service" from Multichannel.com 18 Dec 2008.
  8. ^ Linda Moss, "Cablevision replaces Voom suite with premium HD services," from Multichannel News, 21 Jan 2009.
  9. ^ a b Van Voris, Bob (24 November 2010). "EchoStar's 'Egregious' Acts in Destroying E-Mail Threaten Court Defense". Bloomberg.net.
  10. ^ Ramachandran, Shalini (16 September 2012). "Dolans, Dish Take Old Spat to Court". The Wall Street Journal.
  11. ^ Manne, Geoffrey (25 November 2010). "More on EchoStar's Questionable Litigation Tactics". Forbes.com.
  12. ^ Frankel, Daniel (11 July 2012). "Dish Facing Doom in Voom Litigation, Analysts Say". PaidContent.org.
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