Rehmat Ajmal (born 24 October 1993) is a Pakistani model, textile designer.[1] She is the founder of Rehstore, an online retail store.[2] In 2019, she played a role of Aisha (Mehwish's friend) in Nadeem Baig's Mere Paas Tum Ho.

Rehmat Ajmal
Born (1993-10-24) 24 October 1993 (age 31)
Lahore, Punjab, Pakistan
NationalityPakistani
Occupation(s)Actress, model
Years active2018–present

Early life and education

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Ajmal was born and raised in Lahore, Pakistan, and is the youngest of three sisters.[1] After completing her A' Levels, Rehmat pursued her education from the National College of Arts (NCA) in Lahore, and graduated with a degree in textile designing in 2018.[3] She graduated NCA with a distinction and topped in her department.[1]

Career

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Ajmal made her way into modelling after being approached by a teacher during her second-year at NCA.[1] From there, she began getting featured in ad campaigns of different brands.[1] By the time she had reached her final year at college, Ajmal had been doing international campaigns and shoots.[1]

Apart from her modelling career, Rehmat is also building her acting portfolio.[1] She has featured as the lead in two of Pakistani musician Ali Sethi's music videos: "Dil Lagaayein"[4] and "Dil ki Khair".[5] She is also starring in an upcoming drama by Nadeem Baig, and is about to act in a theater play due to be showcased by the end of September 2019.[1][needs update]

Ajmal has spoken multiple times about her passion for acting, and has expressed interest in doing both commercial and art cinema projects.[1]

Ajmal is also the founder of Rehstore, an online clothing and décor brand.[2] She has said the Rehstore project is important to her, as a textile designer.[1] Ajmal has said the brand provides designs for a niche target market.[1] Pakistani actress Mahira Khan has appreciated Ajmal's work, and took to social media to praise her hand painted sari designs.[2]

Activism

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Ajmal is an outspoken supporter of women's rights and has expressed support of the #MeToo movement.[1] In March 2019, Ajmal supported Pakistani model Eman Suleman's withdrawal of her nomination from the Lux Style Awards, for including an artist accused of sexual harassment.[6] Ajmal took to social media to call upon people from the entertainment industry to support victims of sexual harassment.[6]

In July 2019, when YouTuber Ukhano was accused of harassment, Ajmal took to social media to speak against his actions and misuse of fame.[7]

Ajmal has also spoken about the stereotypes around modelling and the struggle of pursuing a career that has a stigmas attached to it.[8] Speaking about encountering trolls on social media, Ajmal has raised the importance of 'creating healthy boundaries for yourself.[1] She has also spoken up on the importance of using social media to create awareness around social issues.[1]

Filmography

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Year Title Role Notes
2018 Jawani Phir Nahi Aani 2 Tipu Shaj's fan Cameo[9]
2019 Meray Paas Tum Ho Aisha; Danish and Mehwish's friend TV series, aired on ARY Digital[9]

References

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  1. ^ a b c d e f g h i j k l m n "Discovering Rehmat Ajmal". Women's Own Magazine. 2 September 2019. Retrieved 12 October 2019.
  2. ^ a b c Saeed, Mehek. "Under-the-radar brands". The News International. Retrieved 12 October 2019.
  3. ^ "Bits and Pieces on the life of Rehmat Ajmal". Social Diary. 26 November 2017. Retrieved 12 October 2019.
  4. ^ Ghaffar, Ayesha (23 April 2019). "Exclusive: Ali Sethi decodes his latest track 'Dil Lagaayein'". Something Haute. Retrieved 12 October 2019.
  5. ^ "Ali Sethi's new song featuring Faiz's poetry will take you down memory lane". Images. 22 July 2019. Retrieved 12 October 2019.
  6. ^ a b "A timeline of every celebrity reaction to the LSA nomination controversy". Images. 26 April 2019. Retrieved 12 October 2019.
  7. ^ Sheikh, Mahnoor. "Here's All You Need To Know About Ukhano Controversy". UrduPoint. Retrieved 12 October 2019.
  8. ^ "10 Questions with Nishat Girl Rehmat Ajmal". Pakistani Fashion - Entertainment News by EbuzzToday. 15 March 2017. Retrieved 12 October 2019.
  9. ^ a b "Meet Pakistani cinema's stars of tomorrow". Gulf News. Retrieved 2020-04-19.
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