Saul Mandel (January 21, 1926 – August 14, 2011)[1] was an illustrator, animator and graphic designer in the advertising field.[2] He was most known for designing the Jolly Green Giant, the 1986 Puppy Love postage stamp, and a poster for The Incredible, Edible Egg marketing campaign.[3] [4]

Saul Mandel
Born(1926-01-21)January 21, 1926
DiedAugust 14, 2011(2011-08-14) (aged 85)
OccupationIllustrator
Known forIllustrating the Jolly Green Giant

Mandel's work in advertising covered many types of products, including automobiles, airlines, milk, candy and alcohol.[2] He worked for companies including NBC, AT&T, General Motors and Life[1] and a variety of nonprofit groups, including the Boy Scouts of America and the Advertising Council.[2]

Works

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The Jolly Green Giant

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One of Mandel's famous characters, he described this as his favorite project: "I had the most fun with it. Nobody inhibited me in what I did, what I tried to do and how I did it."[2]

"Puppy Love" Stamps 1986

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Created for United States Postal Service,[1] the stamp had been described as 'too cute' for adult to use.[5] Yet its popularity led to the creation of merchandise, which still be purchased at the post office.[2]

Awards of Excellence

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  • The Society of Illustrators
  • The New York Art Directors Club
  • The Chicago Art Directors Club
  • The Minneapolis Art Directors Club
  • The New Jersey Art Directors Club
  • The Philadelphia Art Directors Club
  • The Connecticut Art Directors Club
  • The Institute of Outdoor Advertising.
  • Humor '87, Exhibitions Award
  • Creativity on Paper, National Exhibitions Award
  • The Communications Magazine, Exhibitions Award[1]

References

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  1. ^ a b c d "The Magical Spell of Saul Mandel". ZAKS Illustrators Source. Retrieved March 14, 2012.
  2. ^ a b c d e Bertholdo, Stephanie (June 12, 2008). "Local artist documents her father's 50-year career in advertising". The Acorn. Retrieved March 14, 2012.
  3. ^ "ADVERTISING SAUL MANDEL ILLUSTRATION ART". Swann Auction Gallery. Retrieved June 15, 2021.
  4. ^ "About Saul Mandel". Saul Mandel Estate. Retrieved June 15, 2021.
  5. ^ Dunn, John F. (February 2, 1986). "STAMPS; IS IT TOO CUTE?". The New York Times. p. 35. Retrieved March 14, 2012.