Silvia Oliete (born 1971 in Barcelona) is a Spanish entrepreneur and communicator specializing in the beauty industry creator of the cosmetics firm SO,[1] and the beauty and esthetics school Instituto Silvia Oliete.[2]

Silvia Oliete
Silvia Oliete in 2024
Born1971
NationalitySpanish
Years active1992–present
OrganizationBlauceldona
AwardsVida Estetica Award, 2015, 2023
Websitehttps://blauceldona.com/

Professional career

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When she was 23 years old, she opened her first center in Barcelona, called Blauceldona. In 2015, after its remodeling and redesign, it received the Hit Salon de Vida Estética award at Cosmobeauty (Fira Barcelona).[3]

In 2018 she created a space for outreach and education in aesthetics and nutrition, and in 2020 she opened her center at the Mandarin Hotel. Mandarin Hotel.[4]

On the pandemic, on Instagram and TikTok, she broadcasts videos with tricks on face and body care that go viral.[5][better source needed]

In 2021, she entered the field of hyaluronic acid-based beauty products, creating her own brand, SO.[6] In 2023, she won again the Vida Estética award in the category of signature cosmetics.[7]

Judith Martínez (2023, Zanilo Editorial) tells the story of her life as an entrepreneur and beautician in her book Destino Belleza.[8]

References

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  1. ^ "EL MUNDO". www.semcc.com. Retrieved 2024-05-07.
  2. ^ ES, FashionNetwork com. "La fundadora de los centros Blauceldona lanza el Instituto Silvia Oliete". FashionNetwork.com (in Spanish). Retrieved 2024-05-07.
  3. ^ "COSMOBELLEZA 2015 celebra la segunda edición de los Premios Vida Estética-Les Nouvelles Esthétiques a la Innovación". Barnafotopress (in Spanish). 2015-04-13. Retrieved 2024-02-26.
  4. ^ redaccion (2020-04-21). "SILVIA OLIETE, EL ÉXITO ES PASIÓN Y HONESTIDAD". Revista Vidaestetica - Estética, Healthy Life & Wellness (in Spanish). Retrieved 2024-02-26.
  5. ^ Caixa Bank Talks "Bienestar y Salud", (03/2972023) Interview Silvia Oliete
  6. ^ "Silvia Oliete, experta facialista, se expande". www.beautymarket.es (in Spanish). Retrieved 2024-02-26.
  7. ^ Cosmobelleza, Grupo (2023-08-18). "Silvia Oliete: ganar un premio Vida Estética es un auténtico regalo". Revista Vidaestetica - Estética, Healthy Life & Wellness (in Spanish). Retrieved 2024-02-26.
  8. ^ "Judith Martínez (Flash Magazine): 'De petita enganyava ma mare per quedar-me a casa devorant llibres'". www.cugat.cat (in Catalan). Retrieved 2024-02-26.